We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

YouTube E-Commerce Media Buyer Activate Talent. Job Title: YouTube E-Commerce Media Buyer. Schedule: US Business Hours. About the client: . The company is known for its high-quality, affordable apparel, particularly focused on classic and casual wear.. About the role:. We are looking for a strategic and creative YouTube Media Buyer to manage and optimize our advertising campaigns on YouTube. The ideal candidate will have extensive experience in running successful YouTube campaigns, with a strong understanding of video advertising, audience targeting, and performance optimization. This role requires a balance of creativity and analytical skills to ensure our ads resonate with viewers and drive conversions.. Key Responsibilities:. . Campaign Strategy: Develop and implement YouTube advertising strategies that align with marketing objectives and target audience.. . Ad Buying: Manage the full cycle of media buying on YouTube, including budgeting, bidding, and optimizing ad placements to achieve the best possible ROI.. . Creative Collaboration: Work closely with the creative team to develop compelling video ads that capture the essence of the brand and engage YouTube viewers.. . Performance Monitoring: Continuously monitor and analyze campaign performance using YouTube’s analytics tools, making data-driven adjustments to improve results.. . Audience Targeting: Utilize YouTube’s advanced targeting features to reach specific demographics, interests, and behaviors, ensuring our ads reach the right audience.. . A/B Testing: Conduct A/B testing on various ad elements, including video creatives, thumbnails, and targeting strategies, to identify the most effective approaches.. . Budget Management: Manage campaign budgets efficiently, ensuring the best allocation of resources to maximize returns while staying within financial limits.. . Reporting: Generate comprehensive reports on campaign performance, providing key insights and actionable recommendations for future campaigns.. . Trend Analysis: Stay updated on the latest trends, tools, and best practices in YouTube advertising to ensure our campaigns remain competitive and effective.. . Requirements. . Experience: Minimum of 3-5 years of experience in media buying, with a focus on YouTube or video advertising.. . Platform Expertise: Deep understanding of YouTube’s advertising platform, including TrueView, Bumper ads, and other ad formats.. . Creative Insight: Ability to collaborate with creative teams to produce engaging video content that aligns with brand messaging and resonates with viewers.. . Analytical Skills: Strong data analysis skills with the ability to interpret complex data sets and translate insights into actionable strategies.. . Communication: Excellent verbal and written communication skills, with the ability to work effectively across departments.. . Adaptability: Ability to thrive in a fast-paced, dynamic environment and quickly adapt to changes in the digital advertising landscape.. . Preferred Qualifications:. . Experience with other video platforms such as TikTok, Meta (Facebook/Instagram), or Snapchat.. . Familiarity with e-commerce and DTC (Direct-to-Consumer) marketing strategies.. . Experience in the fashion or apparel industry is a plus.. . Certification in YouTube Advertising or related fields..