MS - Media Buyer at More Staffing LLC

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MS - Media Buyer More Staffing LLCJob Title: Media Buyer. Location: Remote. Work Shift: TBD. Working Hours: 10 hours a week. Job Description:. We’re looking for a strategic, data-driven Media Buyer with hands-on experience managing and optimizing paid advertising campaigns across Meta (Facebook & Instagram) and Google Ads platforms. In this role, you’ll lead the strategy and execution of paid advertising campaigns to boost brand awareness, generate high-quality leads, and support internal recruitment and client acquisition efforts. You’ll work closely with marketing leadership to grow our presence on Meta (Facebook/Instagram) and Google Ads, and eventually across other digital platforms.. Key Responsibilities. . Plan, launch, and optimize paid media campaigns across Meta and Google Ads with a focus on lead generation, recruitment marketing, and brand growth.. . Manage and monitor ad performance daily to improve conversion rates and reduce cost per lead (CPL).. . Create and test targeting strategies to reach key audiences: clients, job seekers, and niche talent pools.. . Write and refine ad copy aligned with our tone, value proposition, and campaign goals.. . Collaborate with design and content teams to develop high-performing creative assets.. . Implement and manage tracking (pixels, custom events) to ensure accurate attribution and ROI tracking.. . Analyze campaign data and produce regular reports with actionable insights.. Stay on top of digital advertising trends and platform updates to keep More Staffing competitive.. . Manage ad budgets efficiently and scale successful campaigns across platforms.. . . 2+ years of hands-on experience managing Meta and Google Ads campaigns.. . Strong understanding of lead generation funnels, targeting, bidding strategies (CBO, cost cap, bid cap).. . Strong analytical skills and proficiency with tools like Google Analytics, Meta Insights, and Excel/Sheets.. . Experience with ad copywriting and basic creative strategy.. . Proven ability to optimize campaigns for lead quality and ROI.. . Comfortable working independently in a remote environment.. . Experience with audience targeting, retargeting, and lookalike strategies.. . Strong analytical and reporting skills.. Nice to Have. . . Experience running ads for staffing agencies, recruitment firms, or B2B service companies.. . Familiarity with LinkedIn Ads, TikTok Ads, or other platforms.. . Working knowledge of CAPI, CRM integration, or tools like Hyros, GoHighLevel, etc.. . Facebook Blueprint or Google Ads certifications.. . Company Location: Philippines.