Senior Email Marketing Executive at PetLab Co.

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Senior Email Marketing Executive PetLab Co.Title:  Senior Email Marketing Executive. Location: UK Remote or Hybrid (2 days a week in our London office). Position: Perm. Salary: £40k plus bonus + benefits. About PetLab Co.. PetLab Co. is the world’s fastest-growing pet supplement brand. Since launching in 2018, we’ve grown to 9-figure revenue - all without external funding. Today, our innovative, science-backed products support the health of over 4.5 million dogs, and we’ve built a loyal community of dedicated pet parents along the way.. We’re a dynamic, fast-paced team that puts the customer (and their pets) at the heart of everything we do. High-performers thrive here, and are recognised and rewarded for it. If you’re ambitious, driven, and passionate about pets, this is the place to accelerate your career..  . A Day In The Life…. We’re looking for a driven and creative Senior Email Marketing Executive to join our small but ambitious CRM team as we scale across multiple global markets. If you’re passionate about email marketing, have a keen eye for design and copy, and are comfortable using Marketing Automation Platforms, this is your chance to make a real impact. You’ll play a key role in crafting compelling Email and SMS journeys while developing your skills in a fast-paced, supportive team with a clear path for career progression.. At PetLab Co., we’re a high-energy, customer-first team that thrives on collaboration, innovation, and performance. If you’re ambitious, love dogs, and are eager to grow in a company where your work truly matters - you’ll feel right at home here (alongside our office pups, of course!)..  . Key Responsibilities:. . Support the building, testing, and deployment of Email & SMS Campaigns & Flows in Klaviyo, ensuring timely and effective delivery of marketing communications.. . Collaborate with the wider CRM Team to establish correct audience segmentation, testing, and sending rules.. . Collaborate with the Design Team to brief and ideate new campaign templates.. . Analyse email campaign performance metrics, and report back to the wider team, to optimize campaign effectiveness and drive continuous improvement.. . Support the planning of the email marketing calendar.. . Stay up to date with industry trends and best practices in email marketing (especially in Canada), incorporating new strategies and technologies as appropriate.. . . Previous (min. 2 years) experience in Email Marketing – ideally in eCommerce/D2C.. . Proficient with email marketing platforms, specifically Klaviyo.. . Proficient in using Excel to provide in-depth analysis of our email performance, as well as our customer database.. . Strong attention to detail and excellent communication skills.. . Ability to work independently and as part of a team in a fast-paced environment.. . A proactive and creative approach to problem-solving.. . Proficiency in creating top-class emails - including design and copy - and a proven track record of improving KPIs through vigorous AB testing.. . End-to-end email and campaign project management.. . Good self-management and time-management skills.. . Nice-to-Haves:. . Experience using Figma, InDesign or equivalent design software.. . Knowledge of HTML/CSS for email coding.. . Experience working across multiple global markets.. Company Location: United Kingdom.