MarTech Product Manager at Sporty Group

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MarTech Product Manager Sporty Group. We consistently top the charts as one of if not the most used Sports Betting website in the countries we operate in. . With millions of weekly active users, we strive to be the best in industry for our users.. Responsibilities . Play a pivotal role in ensuring the effectiveness of our Marketing efforts - align product development initiatives to company OKRs. Ensuring the effectiveness of our marketing initiatives succeed in measurably growing the business.. Drive growth in organic and paid channels, using data to make decisions and drive alignment.. Partner with the Marketing team to ensure that the technical requirements for all marketing efforts are defined, communicated, and achieved. . Keep abreast of changes to regulations, landscape changes (. e.g.search. engine algorithm updates), competitors, and industry developments to identify opportunities for growth and innovation. Define and communicate the product roadmap. You will be responsible for providing clear vision, strategy and regular updates on the plans and progress of your product initiatives to key business stakeholders. You are also expected to unite with the marketing team as well as your engineering and design teams, actively engaging them to create amazing experiences for our users.. Prioritize a product backlog for your engineering team to work from. Ensuring that the final product meets the needs of the customer or business before its release. Build and maintain strong relationships with our Marketing team, Project Managers, Managers, Tech Leads to effectively coordinate dependencies between tasks, development teams or projects. Define and track key metrics to measure product performance and success. You are expected to continuously monitor and analyze your product and customer feedback, making necessary adjustments to the product as needed. Requirements. Experience in SEO. Experience with CMS. Experience making data-driven product decisions through user research and experimentation. Demonstrable evidence of iterating and improving products based on feedback and performance data. A strong understanding of user-centered design principles. Experience defining and tracking OKRs or a similar goal-setting framework. Excellent communication, presentation and analytical skills. The ability to communicate clearly and efficiently in English. Degree or Masters in a Business, Marketing, Product or Technology discipline preferred. Benefits. Quarterly and flash bonuses. We have core hours of 10am-3pm in a local timezone, but flexible hours outside of this. Top-of-the-line equipment. Referral bonuses. 28 days paid annual leave. Annual company retreat. Highly talented, dependable co-workers in a global, multicultural organisation. Payment via DEEL, a world class online wallet system . Our teams are small enough for you to be impactful. Our business is globally established and successful, offering stability and security to our Team Members. Our Mission. Our mission is to be an everyday entertainment platform for everyone. Our Operating Principles. 1. Create Value for Users. 2. Act in the Long-Term Interests of Sporty . 3. Focus on Product Improvements & Innovation . 4. Be Responsible . 5. Preserve Integrity & Honesty . 6. Respect Confidentiality & Privacy . 7. Ensure Stability, Security & Scalability . 8. Work Hard with Passion & Pride. Interview Process. Online HackerRank Test (Max time of 90 Minutes). Remote video screening with our Talent Acquisition Team . Remote video interview with 3 x Team Members (45 mins each, not separate days). 24-72 hour feedback loops throughout process. Post Interview Process. Feedback call on successful interview. Offer released followed by contract. ID Check Via Zinc & 2 references from previous employers. Working at Sporty. The top-down mentality at Sporty is high performance based, meaning we trust you to do your job with an emphasis on support to help you achieve, grow and de-block any issues when they're in your way.. Generally employees can choose their own hours, as long as they are collaborating and doing stand-ups etc. The emphasis is really on results. . As we are a highly structured and established company we are able to offer the security and support of a global business with the allure of a startup environment. Sporty is independently managed and financed, meaning we don’t have arbitrary shareholder or VC targets to cater to. . We literally build, spend and make decisions based on the ethos of building THE best platform of its kind. We are truly a tech company to the core and take excellent care of our Team Members.