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Director of Marketing at Kilo Code. Remote Location: Remote. Director of Marketing at Kilo. Location: USA East Coast / Western Europe. The Role. As our first . Director of Marketing. , you will transition Kilo from week-to-week tactics to a cohesive, high-scale engine. You are the single leader owning strategy and execution across DevRel, Analyst Relations, Product Marketing, and Demand Gen.. Kilo isn't looking for a traditional corporate marketer. We need a . technical marketing leader. who can go toe-to-toe with senior engineers, craft spicy narratives that cut through the AI hype, and build a durable GTM playbook. . You will be responsible for positioning Kilo as the category-defining AI coding platform against giants and well-funded startups alike.. What You’ll Own. Pipeline & Growth:. Identify, test, and scale high-ROI channels. You’ll move beyond our current influencer and video success to build a predictable engine for enterprise qualified leads.. Category Narrative:. Sharpen our positioning. You need to define exactly why a developer or CTO chooses Kilo over Cursor or adjacent tools in the AI toolchain.. Technical Storytelling:. Produce bold, "no-fluff" content. You’ll lead the charge in showing (not just telling) how Kilo solves complex architectural problems.. Full-Stack Leadership:. Manage and mentor our expanded marketing team (DevRel, AR, PMM) while staying "T-shaped"—ready to dive deep into execution when needed.. Analyst & Market Presence:. Own our relationship with firms like Gartner and ensure Kilo is top-of-mind for enterprise buyers.. Qualifications. Deep Technical Acumen:. You understand the SDLC, AI tokenomics, and the dev-tool landscape. You can write for an audience that hates being "marketed to.". Startup Grit:. You have a track record of building marketing functions from 0 to 1 in fast-paced, high-agency environments.. Analytical Rigor:. You make decisions based on data, but you have the instinct to move fast even when the data is imperfect.. Unconventional Thinking:. You prefer "spicy," authentic tactics over boring, safe corporate playbooks.. Communication:. Exceptional clarity in a remote-first, asynchronous environment.. Location:. Remote (Strong preference for ET, CT, or Western Europe time zones).. Your Timeline at Kilo. Week 1:. Dive into the product and community. Ship your first impactful marketing initiative.. Month 1:. Be fully self-sufficient. Deliver a data-informed plan for pipeline growth and channel focus that the team is already executing.. Month 3:. Established a durable marketing playbook that looks 6 months ahead. You have successfully sharpened our competitive positioning against the market.. Year 1:. Kilo is recognized as the category leader in AI coding agents, with a scaled, high-ROI engine driving consistent enterprise growth.. Why Join Us?. At Kilo Code, you’ll have a massive impact on the future of how software is built. We value output, autonomy, and a "hungry but humble" mindset. If you’re a technical marketer who wants to lead a rocket ship, we want to talk.