
Senior Multimedia Marketing Specialist (YouTube & Podcast) at Growth Troops. Remote Location: South Africa - Cape Town. Senior Multimedia Marketing Specialist (YouTube & Podcast). Location: Remote (Must Be Available During U.S. Eastern Time Hours). Position Type: Full-Time. Reports To: Executive Leadership. About the Role. We’re seeking a . Senior Multimedia Marketing Specialist. to lead and expand our video and podcast strategy across YouTube, podcast platforms, and social channels. In this role, you’ll oversee end-to-end production, bring a strategic approach to content planning, and play a central part in audience growth and engagement.. This is an ideal opportunity for a creative strategist who thrives at the intersection of content, analytics, and storytelling—someone who can manage execution while staying focused on performance and brand impact.. Key Responsibilities. Lead podcast production from guest booking to post-production coordination. Design and implement a video-first content strategy to grow YouTube viewership and retention. Repurpose long-form content into platform-specific assets for Instagram, TikTok, LinkedIn, and more. Collaborate with editors and designers to ensure on-brand, high-quality content delivery. Create visual and promotional assets using Canva, Adobe Suite, or CapCut. Draft and publish newsletters, blog content, and resource materials aligned with product goals. Optimize media assets on web platforms (e.g., WordPress) for SEO and discoverability. Track and analyze performance via YouTube Studio, HubSpot, and analytics tools to inform content decisions. Engage with audiences across video and podcast platforms to build retention and loyalty. Support customer success with educational content such as onboarding and tutorial videos. Qualifications. 3–5 years of experience in content marketing, podcast production, or multimedia strategy. Proven ability to grow YouTube and podcast audiences through data-driven experimentation. Strong track record of turning long-form content into high-performing, cross-channel campaigns. Solid understanding of SEO, YouTube algorithms, and platform-specific best practices. Hands-on experience with content tools such as Canva, Adobe Creative Suite, CapCut, HubSpot, and WordPress. Strong project management and communication skills in a fully remote work environment. Strategic thinker with a balance of creative vision and performance focus. Additional Requirements. Must be available during U.S. Eastern Time business hours for live sessions, collaboration, and team syncs