JR Paid Media Specialist at Graphite

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JR Paid Media Specialist at Graphite. Remote Location: Colombia. Graphite is a technology-enabled growth agency that helps fast-growing companies like Masterclass, Notion, and BetterUp unlock sustainable revenue through content and SEO.. We are a fully distributed company with team members located across North America, Latin America, and Europe.. We’re obsessed with impact— it’s foundational to who we are, why we’re successful, and how we approach delivering outcomes for clients and ultimately, everyone on the internet.. We are seeking a detail-oriented and results-driven JR Paid Media Specialist to join our team. This role will play a key part in executing and optimizing multi-channel digital campaigns across Google, Meta, LinkedIn, and other platforms. The ideal candidate will bring strong hands-on experience in paid media, thrive in a fast-paced agency environment, and have the analytical skills to translate data into actionable insights.. This opportunity is full-time and fully remote, offering the flexibility to work from home.. Come join us and help us create the best content, everywhere that matters!. What you’ll do:. Develop and implement comprehensive paid media strategies aligned with marketing goals.. Manage and optimize campaigns on platforms such as Google Ads, Meta (Facebook/Instagram), LinkedIn, and other relevant channels.. Monitor campaign performance, analyze data, and generate detailed reports.. Implement optimizations to improve KPIs such as CTR, CPA, and ROAS.. Collaborate with the team to test creatives, audiences, and bidding strategies.. Identify trends and insights to optimize spend and performance based on the data.. Stay up-to-date with the latest industry trends, tools, and best practices in paid media.. Participate in team meetings and contribute to overall digital marketing strategy discussions.. Prepare weekly and monthly performance reports for the client.. Translate data into actionable insights and clear recommendations.. Build reporting processes that can scale as we onboard more clients.. What expertise you’ll need:. Strong academic background in business or any STEM-related major. Proven experience in managing paid media campaigns with a strong track record of success.. In-depth knowledge of Google Ads, Meta Business Manager, and LinkedIn Campaign Manager.. Proficiency in data analysis and reporting tools.. Strong analytical skills with the ability to interpret data and make data-driven decisions.. Excellent communication and interpersonal skills.. Ability to work independently and as part of a team.. Agency experience. Hands-on familiarity with ad platforms. Nice to have experience/skills:. Experience Running B2B Paid Media Campaigns. Familiarity With Financial Services or Fintech Clients. Google Ads or Meta Ads Certifications. Experience With TikTok Ads or CTV Ads. Familiarity With Google Analytics and Reporting Dashboards. How we’ll help:. Graphite’s mission is to create an environment where you build the best work of your career. To facilitate this, we provide:. Process As Needed. - We view the process as a way to empower better work, not as a series of dogmatic rules. We develop the best internal processes the same way we develop products - through iteration, measurement, and continuous improvement.. Autonomy. - We trust you to be excellent at what you do. We will provide as much support as needed when needed, but no more. You will have autonomy and agency to drive projects forward and own decisions and outcomes.. Flexible Work Environment. - Everyone’s optimal work style is unique. We operate as a distributed team across North & Latin America, and Asia. We optimize for productivity and performance, not time spent in an office. Help us build an optimal work environment that fits you as an individual.. Compensation. - We want to work with the best people in the World and compensate accordingly.. Vacation & Time Off. - In order to be the best version of yourself, you need time to recharge. We offer flexible PTO. Take time when you need it.. Benefits. - We will ensure you have quality healthcare coverage and opportunities to further your education.. Graphite provides equal employment opportunities to all qualified individuals without regard to race, color, religion, sex, gender identity, sexual orientation, pregnancy, age, national origin, physical or mental disability, military or veteran status, genetic information, or any other protected classification.