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HubSpot & GTM Systems Manager at Knack - Private. . Location: United States. HubSpot & GTM Systems Manager (Contract, 20-25 hrs/week). . Location:. Remote (US). Type:. Part-time Contract (20-25 hours/week with defined overlap hours with Eastern Time Zone). Reports to:. VP of Growth. . Overview. . We’re looking for a hands-on, high-agency operator to own and optimize the systems that power our revenue engine.. . This role is not advisory. It’s not fractional leadership. It’s not strategy-only.. . You will be the primary owner of HubSpot and our go-to-market systems - building workflows, ensuring data integrity, improving lifecycle instrumentation, and giving leadership reliable, self-serve visibility into funnel health.. . HubSpot is our core CRM and marketing automation platform. Intercom powers customer support, AI-assisted resolution, and trial engagement. You’ll ensure both systems are clean, connected, and working together seamlessly.. . If you love building clean workflows, architecting reports that executives actually use, and finding smart automation (including AI-powered) to make teams faster - this role is for you.. . What You’ll Own. . HubSpot Administration (Primary Responsibility). . . Serve as the day-to-day HubSpot owner. . Manage workflows, lifecycle stages, lead scoring, automation, and data hygiene. . Improve CRM structure and eliminate technical debt. . Ensure clean contact and company data across marketing and sales. . Act as the go-to resource for HubSpot best practices. . . You should be extremely comfortable inside HubSpot and capable of working independently.. . Intercom & Lifecycle Automation. . . Own Intercom configuration (workflows, custom bots, outbound trial messaging). . Optimize AI-powered support features (Fin, resolution workflows). . Ensure data sync and lifecycle consistency between HubSpot and Intercom. . Improve trial-to-paid engagement flows. . . Reporting & Funnel Visibility. . . Build and maintain dashboards that leadership trusts. . Connect data across HubSpot, Intercom, Google Analytics, and other tools. . Instrument full funnel tracking from first touch → trial → paid → retention. . Identify reporting gaps and fix them. . . You should take pride in building clean, intuitive dashboards.. . Marketing Attribution & Instrumentation. . . Own end-to-end attribution tracking. . Ensure web analytics connect properly to CRM and messaging data. . Improve measurement of acquisition channels and lifecycle conversion points. . Create visibility into funnel bottlenecks and friction. . . AI & Automation. . We value operators who actively use AI to move faster.. . You will:. . . Optimize Intercom AI workflows (FinAI Agent, bots, support deflection). . Implement at least 2–3 automation improvements within your first 90 days. . Use AI tools to improve reporting efficiency, lead scoring, and internal workflows. . Identify opportunities where AI can accelerate our GTM motion. . . What Success Looks Like (First 90 Days). . . Audit and document current HubSpot + Intercom setup. . Clean-up major workflow and lifecycle inconsistencies. . Deliver improved funnel dashboard for leadership. . Map full trial-to-paid journey with clear instrumentation. . . Who You Are. . Required. . . 3–6 years in RevOps, Marketing Ops, or Growth Ops at a SaaS company. . Deep, hands-on HubSpot experience (admin-level). . Experience building dashboards and reporting across multiple systems. . Comfortable working cross-functionally in a remote environment. . Strong written communicator. . High accountability - you show up when you say you will. . . Strongly Preferred. . . Product-led growth (PLG) SaaS experience. . Experience with Intercom workflows and AI-powered features. . Experience supporting trial-to-paid reporting. . Familiarity with web analytics (GA, Fathom). . Experience using AI tools to improve your workflows. . .  . . How We Work. . . Fully remote. . Async-friendly, but requires defined overlap window during business hours. . Clear expectations around responsiveness. . High ownership and autonomy. . Direct visibility with VP of Growth and leadership team. . . We’re looking for someone who treats this role like ownership - not just a set of tasks.. . Why This Role Is a Career Accelerator. . You’ll own the entire GTM systems layer for a PLG SaaS company.. You’ll have a direct impact on revenue visibility and lifecycle optimization.. You’ll build infrastructure leadership depends on.. . If you’re hungry, curious, and want meaningful ownership - this is a chance to level up.. .