PR Associate Director, Culture + Retail at PR Consulting. . Location: New York, NY. Associate Director, Culture. PR Consulting is a brand strategy and public relations agency that specializes in developing and communicating authentic narratives to position companies and individuals across multi-platform channels.. . Our company is currently seeking talented candidates at the Director level to join our Fashion/Culture team leading strategic communications planning and programming for best in class fashion, retail and sport clients. Focuses include strategic consulting, execution and management of a team consisting of Jr - Sr. Managers, Coordinators and Assistants.. . The ideal candidate would be joining our dynamic team, and should be enthusiastic, dedicated, and culture obsessed.. . Job Description. . . Oversee a number of brands in fashion, retail and culture, managing multiple team members across a range of levels, fostering an environment of creative collaboration and teamwork. . Lead and create strategy and campaign development, as well as pitch feature level earned media and spearhead sponsored activations. . Develop and execute comprehensive brand building strategies that are unique to each client’s objectives. . Leverage top tier media relationships across fashion, culture, lifestyle, design, and business – both domestic and international - to secure high level placements across print, broadcast, and digital mediums. . Offer client thoughtful recommendations on communications & marketing initiatives to increase brand awareness. . Oversee all earned media editorial strategy and execution and ensure client’s KPIs are met and tasks are being executed at the highest level. . Develop trusting relationships with clients and act as a senior council - troubleshooting and ideating solutions. . The Associate Director will impart structure and best practices across the department, working with a dedicated team on bigger picture strategy and day-to-day client service. . Manage client, project and travel budgets. . Plan and manage execution of events including invitation lists, securing media, managing interviews andphotographers. . Craft new business proposals and scopes; develop new business alongside agency VPs. . Foster agency collaboration between different teams and departments. . Report to the agency VPs. . . Requirements. . . 6-8 years Fashion/Retail PR experience. . Relationships with top tier media and a diverse group of KOLs and experience aligning appropriate influencers with brands. . Strong writing communication, leadership and presentation skills; ability to effectively articulate ideas both internally and externallyReliable, detail oriented, and able to effectively manage time and complete tasks with speed and efficiency; ability to multitask across various projects and clients. . Ability to manage a range of personalities and crisis situations with calm professionalism. . Evolving knowledge of the digital landscape and ability to oversee social strategy and content calendars. . Can do attitude with the ability to gracefully manage both up and down. . Must be available to work full time, on site at our offices in New York City, with remote work eligibility on Fridays. . . Salary Range. $100,000 - $115,000
PR Associate Director, Culture + Retail at PR Consulting