Performance Marketing Specialist (100% Remote - Chicago Area Preferred) at WIN Home Inspection

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Performance Marketing Specialist (100% Remote - Chicago Area Preferred) at WIN Home Inspection. . Location: Chicago. Job Description for Performance Marketing Specialist (100% Remote – Chicago Area Preferred):. . We’re hiring a Performance Marketing Specialist to create and optimize campaigns that deliver measurable results. πŸ“ˆ This role is focused on high-conversion email campaigns, landing pages, and digital content to drive franchisee and client acquisition. Perfect for someone who takes pride in seeing their work directly move the needle.. . You’ll work alongside a collaborative full-stack team of SEO, paid media, design, and analytics experts β€” giving you the ability to test faster, experiment more, and grow your skills while owning your channels and delivering results. πŸ™Œ. . What You’ll Do πŸ“ˆ. . . Design, build, and optimize email marketing campaigns that engage and convert.. . Develop landing pages and web content that resonate with prospects and drive leads.. . Continuously refine campaigns through A/B testing, analytics, and conversion tracking.. . Partner with internal specialists in SEO, paid media, and design to create integrated campaigns that perform.. . Apply best practices in copywriting, digital engagement, and conversion optimization to maximize results.. . Stay on top of digital marketing trends and competitor strategies, bringing new ideas forward.. . Report on campaign performance with clear recommendations for improvement.. . . What We’re Looking For πŸ”Ž. . . 3–6 years of hands-on experience in digital marketing, with a focus on email campaigns, landing pages, and conversion-driven content.. . Demonstrated ability to own projects from start to finish - strategy, execution, testing, optimization.. . Strong skills in marketing automation tools (HubSpot, Mailchimp, or similar).. . Experience with website CMS tools (WordPress, Webflow, or similar).. . Familiarity with analytics and reporting tools (Google Analytics, HubSpot, etc.).. . Exceptional writing and editing skills β€” persuasive, clear, and engaging.. . Competitive, proactive, and wired to show measurable results.. . Bonus: experience marketing in a franchise or B2B services environment.. . . Why Join Us. πŸ’Ό. . . Work within a collaborative full-stack marketing team where SEO, paid ads, design, and analytics expertise are all in-house.. . Ability to pivot quickly, test new ideas faster, and accelerate learning.. . Be part of a growing, entrepreneurial company where marketing is central to growth.. . 100% remote (Chicago preferred).. . . Benefits include:. πŸ’» competitive pay, πŸ₯ health/dental/vision insurance, πŸ’Έ 401(k) with match, 🌴 generous PTO and holidays, πŸ‘Ά paid parental leave, πŸ“š ongoing professional development.