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CRM Manager at Menace.com. . Location: Remote. The Opportunity. . A chance to own the full CRM ecosystem from bonus economics to user journeys at a product where communication . actually moves numbers. . You'll shape how users experience every touchpoint: email, push, SMS, in-app. Not just send campaigns, build the machine.. . . Key Responsibilities. . . Design and launch multi-stage user journeys and trigger-based communication flows across all channels. . Own bonus & promo logic end-to-end: calculate cost, expected value, risk, then configure it inside the platform. . Build deep audience segmentation and keep it clean, validated, and exclusion-aware. . Create CRM copy and build templates across email, push, SMS, and in-app channels. . QA everything before it goes live: rendering, personalization, journey logic, bonus mechanics. . Run A/B tests, track OR/CTR/CVR/deliverability, and turn data into weekly/monthly reports. . Maintain docs, naming conventions, and the internal knowledge base. . . . What You Bring. . . Hands-on experience with Customer.io (or similar CRM platforms) + BI/BO tooling. . Strong understanding of bonus mechanics and promo economics. . Ability to both . write. the copy and . build. the flow no hand-offs needed. . Analytical mindset: you don't just launch, you measure. . Experience with A/B testing and lifecycle performance analysis. . Comfortable working cross-functionally with product, design, and support. . Bonus: competitive CRM analysis and strategic input on funnel development. . . . What Makes Us Different. . . A startup heart with holding-level ambition: we grow fast and think big.. . True work autonomy:  freedom to experiment, test, fail, and scale what works.. . Zero outdated rules: no “because we’ve always done it this way” mindset; we challenge norms every day.. . Flexible full-time setup: core hours (11–16 CET) for collaboration, the rest of the day you organize your way, keeping your manager in the loop.. . Day-off policy that respects real life:  work should support life, not the other way around.. . Culture of care: we look after people, not just projects or metrics.. . Space to grow with the company: as we expand, so do your roles, skills, and responsibilities..