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Director of Marketing at Archera. . Location: United States. Company Overview:. . Archera empowers organizations of all sizes to optimize their cloud costs through unique, short-term, insured GRI (Guaranteed Reserved Instance) and GSP (Guaranteed Savings Plan) commitments. Hundreds of customers rely on Archera's innovative FinTech solutions to increase their cloud ROI while accelerating revenue objectives and service agility.. . Archera's unique cloud rate insurance products and free FinOps platform enable teams to accurately predict and plan infrastructure growth, maximize commitment-based savings, and hedge against market demands and evolving cloud service provider offerings and incentives. Archera works closely with Amazon, Microsoft, Google and a broad network of software and services partners to help each customer execute upon a bespoke, financially-prudent cloud growth and success strategy.. . Position Overview:. . We’re looking for a Director of Marketing to lead and scale Archera’s multi-channel marketing engine. This player-coach will own our brand strategy, drive pipeline generation, and collaborate with partners on co-marketing initiatives. Reporting to the VP of Product, the ideal candidate has experience in high-growth FinTech or FinOps environments, excels at messaging complex products, and thrives in early-stage, metrics-driven organizations. This role will have significant visibility across the business and set the foundation for long-term marketing success.. . Key Responsibilities:. . . Build and execute an integrated marketing strategy across digital, events, social, and partner channels.. . Generate qualified leads and opportunities for the sales team.. . Define campaign KPIs and implement systems for performance tracking and reporting.. . Partner cross-functionally with Product, Revenue, and Alliances teams—alongside a Product Marketing Manager—to align marketing priorities and ensure cohesive execution.. . Oversee and contribute to the creation of marketing assets including copy, content, and collateral.. . Optimize lead generation programs and conversion funnels across multiple stages.. . Support event execution and GTM efforts with partners like Google, AWS, and Microsoft.. . . Qualifications:. . . 5+ years of marketing experience in FinTech, FinOps, InsurTech, or high-growth SaaS; startup background preferred.. . 2+ years of proven people management experience.. . Demonstrated success leading marketing across multiple channels with measurable results.. . Experience tracking performance and metrics, experience managing a team.. . Skilled in content strategy, email marketing, campaign tracking, and website optimization.. . General understanding of cloud computing, cost optimization, or FinOps concepts.. . Experience with category creation, brand positioning, and messaging development.. . Self-starter with a collaborative mindset and the ability to work across all levels of the business.. . . Benefits:. . . Competitive salary with equity plan. . Opportunities for professional development and advancement within the company. . Dynamic and collaborative work environment with a focus on innovation and excellence. . Full Medical, Dental and Vision plans. . Unlimited PTO. . . Location:. . Remote role based in the United States; preference for candidates located in New York.