
Paid Media Strategist at LP Careers Page. . Location: LATAM (remote). WHO ARE WE?. . Launch Potato is a digital media company. with a portfolio of brands and technologies. As The Discovery and Conversion Company, Launch Potato's mission is to be the most innovative, tech-enabled media company connecting consumers to the world's leading brands.. . The company is headquartered in . vibrant downtown Delray Beach, Florida. , with a unique international team across over a dozen countries. Launch Potato's success comes from a diverse, energetic culture and a high-performing, entrepreneurial team. . MUST HAVE:. . . Hands-on experience running native ad campaigns across platforms like Taboola, Outbrain, Revcontent, Mediago, or Liveintent.. . Proven ability to monitor and optimize campaign performance using data.. . Strong attention to detail with a focus on executional excellence and task management.. . Ability to collaborate across functions and communicate clearly in a remote work environment.. . Passion for performance marketing and a desire to grow within the Make Money/Manage Money vertical of our largest brand, . FinanceBuzz.. . . EXPERIENCE:. 2+ years of native media buying or programmatic experience, with a focus on performance-driven results.. . YOUR ROLE. . . Support the success and growth of our Make Money/Manage Money native media campaigns by executing campaign builds, monitoring performance, and assisting in optimizations that help scale winning strategies.. . OUTCOMES. . . Execute and manage native ad campaigns across platforms such as Taboola, Outbrain, Revcontent, Mediago, or Liveintent with speed and accuracy.. . Monitor daily performance metrics and implement optimizations to creative, bids, and placements.. . Partner with senior media buyers to launch new campaigns and expand existing ones while supporting strategic growth.. . Facilitate creative testing by assisting with copy iteration, image/video swaps, and tracking results.. . Conduct competitor research and performance audits to surface new testing opportunities.. . Collaborate with the Content and Paid Media teams to ensure seamless campaign setup and timely asset delivery.. . Maintain campaign documentation and update performance trackers regularly to support team throughput.. . . COMPETENCIES. . . Execution-Oriented: . Manages deliverables independently and consistently follows through on tasks that enable campaign momentum and growth.. . Detail-Driven: . Demonstrates accuracy in reporting, campaign QA, and implementation of optimizations.. . Collaborative: . Works effectively across team lines with buyers, content creators, and analysts to move campaigns forward.. . Curious & Analytical: . Asks the right questions, seeks to understand performance drivers, and uses data to guide recommendations.. . Proactive Communicator: . Provides regular updates, flags issues early, and clearly communicates changes or learnings to stakeholders.. . Coachability: . Open to feedback, quickly applies learnings, and demonstrates a strong desire to grow into a more strategic buyer.. . Want to make your impact in a profitable, high-growth company? Apply now!. . Since day one, we've been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion. . . We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.