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Director, Performance Marketing at Olo. Location Information: United States. Olo powers digital ordering and delivery programs that connect restaurant brands to the on-demand world, placing orders directly into the restaurant through all order origination points – from a brand’s own website or app, third party marketplaces, social media platforms, smart speakers, and home assistants. Olo serves as the on-demand ordering and delivery platform across 70,000 locations for over 300 brands, such as Applebee’s, Checkers & Rally’s, Cheesecake Factory, Chili’s, Dairy Queen, Denny’s, Five Guys Burgers & Fries, Jamba Juice, Noodles & Company, Portillo’s Hot Dogs, Shake Shack, sweetgreen, Wingstop, and more.. Develop and own the performance marketing and demand generation strategy to achieve strategic bookings goals.. Oversee all inbound and outbound demand generation channels, ensuring optimal budget allocation and conversion rates across the funnel.. Establish a rigorous, data-first culture; define KPIs and metrics, manage campaign performance, and provide clear, actionable insights to the executive team.. Oversee the entire marketing and early-stage sales funnel, identifying and eliminating friction points through conversion optimization.. Manage the performance marketing budget with precision, tying spend into performance, results, and forecasting.. Lead, mentor, and grow a high-performing team of marketing specialists.. Collaborate closely with Sales, Product, and Finance leadership to ensure marketing initiatives are aligned with business priorities and revenue targets.. Strategically utilize vendor relationships and third-party channels to help achieve the pipeline while managing vendor budgets and spend.. 10+ years of progressive experience in Marketing, with significant time spent leading Demand Generation and Performance Marketing, and/or Growth functions in a B2B SaaS environment.. Proven track record of developing and scaling marketing programs that resulted in multi-million dollar B2B tech pipeline and revenue growth.. Expertise in the martech stack, attribution and measurement models, channel best practices, including the application of AI technology.. Exceptional analytical skills and a mastery of reporting.. Strong leadership presence with experience managing and developing high-performing teams.. Bachelor's degree in Marketing, Business, or a related field.. Pay range:. $150K - $180K. 20 days of paid time off. 10 sick days. 11 holidays plus year-end closure. Health, dental, and vision coverage for yourself and your family. 401k match. Remote-office stipend. Generous parental leave plan. Volunteer time off. Gift matching policy