Content Marketing Manager at Outreach. Location Information: United States. Make Your Team a Revenue-Driving Machine.. Outreach, the leading Enterprise ready Sales Engagement Platform, accelerates revenue growth by optimizing every interaction throughout the customer lifecycle. The platform manages all customer interactions across email, voice and social, and leverages machine learning to guide reps to take the right actions.. Thousands of customers, including Cloudera, Glassdoor, Pandora, and Zillow, rely on Outreach to drive predictable and measurable growth, increase efficiency and effectiveness of customer-facing teams, and improve visibility into sales activity and performance.. Write and edit compelling content across multiple formats, including blogs, ebooks, emails, landing pages, digital ads, and multimedia content to build brand awareness and accelerate pipeline.. Own and evolve the "Outreach on Outreach" program, including planning, producing, and distributing educational, expert-led content with a strong emphasis on video and multimedia storytelling.. Partner closely with internal subject-matter experts to create video-first and educational content.. Collaborate with product marketing, sales, customers, industry experts, designers, and freelance writers to scope and produce relevant, high-impact content.. Work with the social media team on strategic promotion across channels like LinkedIn, Facebook, and Twitter for flagship events, webinars, and major campaigns.. Partner with cross-functional teams to repurpose and distribute content to maximize reach, engagement, and ROI.. Publish and internally socialize final content across appropriate channels based on the content dissemination plan.. Support content workstreams tied to major website initiatives, including launches and best-practice optimization.. Follow editorial governance and coach writers and vendors to ensure consistency in brand voice, style, and tone.. Optimize content for SEO and lead generation, and monitor performance to understand impact on traffic, pipeline, and revenue.. Maintain and evolve the content planning process and editorial calendar in Asana.. Own day-to-day project management for agency- and contractor-supported initiatives.. Provide guidance, feedback, and direction to external partners to ensure projects are delivered on time, on brand, and on budget.. Excellent written and verbal communication skills.. 5+ years of experience in a content marketing role at a high-growth SaaS company or marketing agency.. Portfolio showcasing B2B demand generation content required.. Strong experience working with freelancers, agencies, and vendors.. Proven ability to manage multiple projects with many stakeholders and competing priorities.. Demonstrated success driving traffic, engagement, and revenue through content.. Hands-on experience with website management, analytics, SEO, and social platforms.. Interest or experience in video and multimedia content planning or production is a strong plus.. Proficiency or working experience with AI writing and productivity tools such as ChatGPT, Claude, or similar platforms.. Experience creating sales-facing content and/or working closely with sales teams.. Bachelor’s degree in Marketing, Journalism, or a related field.. Pay range:. $70K - $110K. Flexible time off. 401k to help you save for the future. Generous medical, dental, and vision coverage for full-time employees and their dependents. Parental leave program with options for a paid night nurse and gradual return to work. Infertility/assisted reproductive services benefit. Employee referral bonuses. Snacks and beverages in the office, along with fun events. Diversity and inclusion programs that promote employee resource groups
Content Marketing Manager at Outreach