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Senior Manager, Member Engagement & Optimization at Everly Health. Location Information: United States. Transforming lives with modern, diagnostics-driven care.. Own member engagement strategy across telemarketing, live agent outreach, IVR, SMS, email, direct mail, and related touchpoints.. Design end-to-end engagement journeys to improve member activation and action across various use cases.. Build segmentation, messaging, and channel strategies tailored to health plan populations.. Partner with Analytics, ML/AI, and operations teams to improve program effectiveness, especially focusing on telemarketing and live agent outreach.. Help shape the use of predictive models and ML-driven recommendations to enhance outreach strategies.. Lead A/B testing and optimization across various engagement elements to improve telemarketing and phone-based outreach performance.. Partner with teams to ensure engagement strategy is effectively executed.. Collaborate with client-facing and commercial teams to incorporate engagement strategy into health plan conversations.. 6-10+ years of experience in healthcare marketing, member engagement, or related roles.. Experience designing engagement or activation programs in healthcare-related sectors.. Understanding of member behavior in regulated healthcare journeys.. Experience with telemarketing or live agent engagement strategies.. Strong marketing skills with a focus on messaging, positioning, and performance optimization.. Experience working with analytics or ML/AI teams.. Comfortable in regulated environments and working with Compliance and Legal.. Experience with Medicare Advantage and government-aligned populations preferred.. Competitive salary. Remote work