Sr. Manager, Lifecycle Acquisition at Nutrafol

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Sr. Manager, Lifecycle Acquisition at Nutrafol. Location Information: United States. Hair wellness from within.. We’re a growing company. Everything we do, we do to help people grow. Our mission is to be a partner in progress on each unique journey to hair wellness. We provide personalized, natural solutions for healthy hair growth and connect people with doctors who care about hair. We challenge existing treatments and methodologies to continue to advance the frontier of hair science. As we help our customers grow, we grow too- through diversity & inclusion, teamwork & collaboration, and through empowering ourselves and others with our passion for wellness and innovation.. Set the strategic direction for email, SMS, Direct Mail, and emerging owned-channel programs.. Establish operational objectives and execution plans for the lifecycle acquisition function.. Lead a high-performing lifecycle marketer, manage external agency partners, and interface with senior and executive stakeholders.. Own the full stack of products including Klaviyo configuration and segmentation architecture.. Utilize first-party data to drive measurable acquisition outcomes.. Develop lead-generation strategy and measurement.. Stay current with lifecycle marketing trends, regulatory changes, and platform best practices.. 7+ years owning email/SMS or lifecycle marketing channels in a high growth company.. Advanced Klaviyo user with experience in campaign execution and flow-building.. Analytical ability to interpret performance data independently.. Experience in designing and running A/B and multivariate tests.. Experience building experimentation programs from scratch.. 3+ years managing a high-performing team.. Ability to lead through ambiguity and build a culture of accountability.. Proven ability managing external agency partners.. Excellent written and verbal communication skills.. Experience thriving in a high growth company.. Pay range:. $130K - $145K. Fully remote work experience. Comprehensive medical, dental, and vision package, including FSA program. 401K with employer match. Quarterly Bonus Program. Flexible PTO. Two company-wide wellness breaks every day. Free lunch on us every Tuesday and Thursday via Seamless/Grubhub. Monthly wellness stipend. Monthly internet stipend. Monthly cell phone stipend. Annual learning & development stipend. Free meditation app membership (Headspace). Free Nutrafol subscription. Pet insurance discounts and benefits