Senior SEO & AEO Manager at Babylist. Location Information: United States. Babylist is the premier platform for expecting and new parents.. Babylist makes the journey to parenthood easier and less overwhelming with our helpful content, curated store and universal baby registry. We’re rapidly transforming the Baby landscape and have become the go-to solution for millennial parents. In 2018, over 1.5M people will give more than $200m in gifts on the Babylist platform.. Define and execute the strategy for SEO, AEO, and GEO across traditional and AI-powered platforms.. Work at the intersection of technical SEO, content strategy, and structured data.. Partner with Marketing, Tech, Merchandising, and Partnerships teams.. Own the organic search roadmap and KPIs including SEO-driven activated registries, clicks, top-3 rankings, and AEO citation share.. Review and optimize AEO tracking tools and frameworks.. Maintain and enhance Google rankings across key business categories.. Develop AI-driven systems and replace vendor tools where applicable.. Co-own brand search strategy and attribution with Paid Search.. Publish monthly and quarterly SEO and AEO reviews.. Guide internal communications on SEO and AEO.. Tie organic discoverability to business impact. Built and run an AEO program from first principles.. Deep technical SEO skills on large, complex sites.. Experience linking AI visibility, citations, and brand search to signups and revenue.. Experience building AI-assisted workflows and systems.. Applied AEO or GEO experience with a track record of organic growth.. Setting content standards to drive organic traffic.. Hands-on experience in pulling data, writing briefs, and fixing markup.. Understanding of agentic commerce and AI assistants.. Pay range:. $143K - $191K. Company-paid medical, dental, and vision insurance.. Retirement savings plan with company matching and flexible spending accounts.. Generous paid parental leave and PTO.. Winter Wonder Week.. Remote work stipend.. Perks for physical, mental, emotional health, parenting, childcare, and financial planning.
Senior SEO & AEO Manager at Babylist