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Business Insight Leader, (US SHIFT) Remote at Birdeye. Location Information: Anywhere in the World. . Headquarters:. Not Specified . . At . Birdeye. , we empower businesses to attract, engage, and retain customers by listening to feedback and turning it into growth opportunities. To take this mission further, we're looking for a . Business Insights Leader. who will build the future of . data-driven decision-making. across our global Marketing and Sales organization.. This is a . high-impact, high-visibility role. where you will own analytics, forecasting, and advanced modeling to optimize revenue growth, marketing efficiency, and pipeline strategy. You will work closely with our global leadership team, aligning to . US working hours. , and play a pivotal role in shaping how Birdeye grows worldwide.. What You'll Do. Data Strategy & Architecture. Define and implement a global analytics ecosystem (data ingestion warehousing modeling visualization governance).. Partner with engineering to enhance data pipelines and marts in . Snowflake/SQL. .. Establish data governance standards for accuracy and consistency across reports.. Marketing Funnel & Revenue Insights. Own end-to-end funnel reporting: lead gen, pipeline velocity, CAC, ROAS, conversion rates, and payback periods.. Identify inefficiencies in the funnel and design . data-backed solutions. with Marketing & Sales leadership.. Continuously measure campaign ROI, connecting top-of-funnel spend to bottom-line revenue.. Forecasting & Predictive Modeling. Lead global forecasting processes, ensuring accuracy in pipeline and revenue projections.. Build ML/statistical models to predict ROI, pipeline creation, and campaign outcomes.. Run . scenario simulations. to guide marketing spend allocation and growth vs. efficiency trade-offs.. Applied AI/ML & Advanced Analytics. Apply ML/AI frameworks to optimize . lead scoring, churn prediction, and customer lifetime value (LTV).. Automate insights delivery using . Python, SQL, and AI APIs (OpenAI, Google Gemini, etc.). .. Explore advanced use cases: attribution modeling, sentiment analysis, hyper-personalization.. Business Partnering & Leadership. Act as the . analytical partner. to global Marketing & Sales leadership.. Present insights in . executive-ready, narrative-driven formats.. Collaborate cross-functionally with Finance, Product, and Customer Success to create a . holistic growth view.. Visualization & Self-Serve Analytics. Lead the design of real-time executive dashboards (. Tableau, Power BI. ).. Build scalable, reusable BI assets and empower teams with . self-serve analytics.. Partner with BI engineering to ensure dashboard optimization and performance.. Ad-Hoc & Strategic Analytics. Conduct deep-dive analyses on . campaign effectiveness, regional pipeline trends, and sales productivity.. Deliver . rapid-turnaround insights. to support C-suite decisions.. Create benchmarking frameworks against . SaaS industry best practices.. What Will You Bring:. Technical Skills. 8+ years in . Business Insights, Marketing Analytics, GTM Analytics, or Marketing Operations. .. Advanced proficiency in:. SQL & Python. for data manipulation, automation, and modeling.. BI & Visualization Tools:. Tableau, Power BI (Sigma BI a plus).. CRM Platforms:. Salesforce (campaign analytics, pipeline management).. Familiarity with . MarTech stacks, attribution tools, and marketing automation platforms. .. Experience applying . ML/AI for marketing. , including lead scoring, churn modeling, and campaign ROI prediction.. Ability to integrate and analyze . large-scale, multi-source datasets. across Sales, Marketing, Finance, and Product systems.. Business Acumen. Strong understanding of . SaaS GTM models, marketing funnels, CAC/LTV frameworks, and revenue attribution. .. Experience designing and measuring . ROI, CAC payback, and LTV models. .. Familiarity with working in . US-based multinational SaaS or B2B organizations. preferred.. Leadership & Influence. Ability to translate complex data into . strategic, executive-ready narratives. .. Proven track record of . cross-functional stakeholder management. across geographies and cultures.. Experience influencing decision-making at both . operational and strategic levels. .. Personal Attributes. Results-oriented, detail-driven, and highly analytical.. Thrives in . fast-paced, high-growth environments. with shifting priorities.. Self-motivated problem-solver with a . bias toward action and automation. .. Excellent verbal and written communication skills, with a . talent for storytelling with data. .. . To apply:. . https://weworkremotely.com/remote-jobs/birdeye-business-insight-leader-us-shift-remote.