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Paid Media Specialist (Google & Facebook) at Dolphin Digital Marketing. Location Information: Anywhere in the World. . . Headquarters:. United State . URL:. . https://www.dolphindigitalmarketing.com/. . . Job Summary. . We are seeking a Paid Media Specialist to manage, optimize, and scale paid advertising campaigns across Google Ads and Meta (Facebook/Instagram) platforms. This role plays a key part in driving conversions, leads, and revenue through strategic and analytical performance marketing.. . Key Responsibilities. . . Plan, launch, and manage paid advertising campaigns on Google Ads (Search, Display, YouTube, Performance Max) and Meta Ads (Facebook & Instagram). . Research target audiences, keywords, and competitors to improve campaign effectiveness. . Continuously monitor, analyze, and optimize campaigns to achieve KPIs such as CPA, ROAS, CTR, CPC, and conversion rate. . Develop and test ad creatives (copy, visuals, formats) in collaboration with content and design teams. . Manage advertising budgets efficiently to maximize ROI. . Set up and maintain tracking systems using Google Analytics, Google Tag Manager, Meta Pixel, and conversion tracking. . Prepare weekly and monthly performance reports with insights and optimization recommendations. . Stay updated with the latest digital advertising trends, platform updates, and best practices. . Work closely with internal teams to align paid media strategies with overall marketing goals. . . Requirements. . . Bachelor’s degree in Marketing, Business, or a related field (preferred). . 1–3+ years of experience in Paid Media / Digital Advertising. . Hands-on experience with Google Ads and Facebook/Instagram Ads. . Strong analytical skills and data-driven mindset. . Familiar with tracking, reporting, and performance measurement tools. . Ability to manage multiple campaigns and meet deadlines. . Good communication and teamwork skills. . . Nice to Have. . . Experience in lead generation or e-commerce campaigns. . Knowledge of A/B testing, remarketing, and funnel optimization. . Experience managing medium to large advertising budgets. . Google Ads or Meta Blueprint certifications. . . Benefits. . . Competitive salary with performance-based incentives. . Opportunity to work with diverse clients and industries. . Fast-growing digital advertising environment. . Career development and learning opportunities. . . How to Apply. . Please send your . CV. to:. . . hr. @dolphindigitalmarketing.com. Subject:. Paid Media Specialist – Full Name. . To apply:. . https://weworkremotely.com/remote-jobs/dolphin-digital-marketing-paid-media-specialist-google-facebook-1.