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Head of Marketing at Solé Bicycles. Location Information: Anywhere in the World. . . Headquarters:. Venice Beach, California . URL:. . https://solebicycles.com. . . About the Role:. We’re seeking a creative, analytical, and strategic marketing leader to oversee the execution and performance of all marketing initiatives—owning growth strategy across paid, email, SMS, affiliate, and content. You’ll coordinate cross-functional efforts, manage internal and external resources (including our paid media team), and be accountable for marketing-driven revenue growth.. . This is a . fully remote. position, but you must be available during . Pacific Standard Time (PST) business hours. .. . . Key Responsibilities:. . . . Own the overall marketing strategy and calendar, ensuring alignment with company goals, brand direction, and revenue targets.. . . . Oversee and manage the performance of our paid media team. (Meta, Google Ads, etc.)—providing strategic input, reviewing performance, and identifying opportunities to scale.. . . . Lead and optimize . email and SMS marketing. via . Klaviyo. and . Postscript. , including automated flows, campaigns, segmentation, and reporting.. . . . Oversee and grow our . affiliate program. using . Refersion. , managing onboarding, performance tracking, and partner communication.. . . . Monitor and analyze performance data using . GA4. , . Shopify. , and related tools, and translate insights into actionable strategy.. . . . Coordinate with creative resources (or create assets if capable) to ensure campaigns are visually compelling and on-brand.. . . . Lead weekly performance reviews and align with leadership on KPIs and strategy.. . . . Collaborate in a remote environment via . Slack. and other internal tools.. . . . . Qualifications:. . . . 3+ years in a full-stack or leadership marketing role, ideally with a DTC or lifestyle brand.. . . . Proven experience . managing external paid media teams or agencies. , with a focus on performance metrics like ROAS, CAC, and LTV.. . . . Hands-on experience with:. . . . Klaviyo. (email). . . . Postscript. (SMS). . . . Refersion. (affiliate). . . . GA4. (analytics). . . . Shopify. (eCommerce). . . . Slack. (internal comms). . . . . . Strong strategic thinking with the ability to drive execution across multiple digital channels.. . . . Fluent in English with excellent written and verbal communication skills.. . . . Preferred: Graphic design experience or background managing creative teams.. . . . . To Apply:. Please submit the following to the email provided above:. . . . Resume . (Required). . . . Portfolio. (if available). . . . Loom Video . (Required) – In your Loom video (3–5 minutes), please address the following:. . . . Introduce yourself and your background.. Why are you a strong fit for this role and Solé Bicycles?. . . . Tell us about the brands or businesses where you’ve led marketing.. What did you work on, and what results did you help drive?. . . . Share one campaign or marketing initiative you’re most proud of.. What was the goal, how did you execute it, and what impact did it have?. . . . Describe your experience with AI tools (.AI) in your marketing workflow.. How have you used AI to improve efficiency, generate creative ideas, or optimize performance?. . . . What is your experience with graphic design tools or creative development?. Have you personally created assets, or worked closely with a creative team? Please give examples.. . . . State your compensation expectations.. Please provide your ideal monthly or annual compensation range for this role.. . . . . . . Why Join Solé?. Solé Bicycles is more than a bike company—it’s a lifestyle brand built on design, adventure, and culture. We offer a fast-paced, creative environment where you'll have the autonomy to experiment, build, and grow. We’re lean, entrepreneurial, and obsessed with quality—from our products to our customer experience.. . To apply:. . https://weworkremotely.com/remote-jobs/sole-bicycles-head-of-marketing.