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Performance Marketing Specialist at Pavago. Job Title: Performance Marketing Specialist. Working Hours: CST. About the Role: . Join . Pavago's client. , a top-ranked digital marketing agency. They specialise in high-impact digital marketing strategies, custom websites, and creative branding for small to midsized businesses across industries such as construction, retail, tourism, medical, and ecommerce.. As a . Performance Marketing Specialist. , you’ll be responsible for executing paid advertising campaigns across platforms like Google Ads and Meta Ads. In this internal-facing role, you'll transform strategies developed by our Marketing Strategists into high-performing, results-driven ad campaigns. You'll also identify growth opportunities and help us stay ahead of digital marketing trends.. Responsibilities:. . . Campaign Management:. Build, launch, and optimize ad campaigns on Google Ads, Meta Ads, and other platforms (LinkedIn, TikTok, X/Twitter a plus). . . . Strategy Execution:. Apply advanced tactics such as audience segmentation, bid adjustments, and A/B testing to drive results. . . . Budget & Goals:. Manage campaign budgets, define goals, and align ad performance with client objectives. . . . Analytics & Optimization:. Analyze campaigns using Google Analytics, Looker Studio, and other tools to find optimization opportunities. . . . Collaboration:. Partner with SEO, creative, and strategy teams to ensure cohesive campaigns across platforms. . . . Innovation:. Research new advertising opportunities and share findings to enhance our collective team knowledge. . . Requirements:. Experience:. . 3+ years in digital advertising, including hands-on campaign management across multiple platforms. . . Experience working remotely or within distributed teams preferred. . . Technical Skills:. . Proficiency in Google Ads, Meta Ads Manager, Google Tag Manager, and Google Analytics. . . Skilled in troubleshooting tracking systems and ensuring reporting accuracy. . . Familiarity with Looker Studio and other marketing tools (SEMrush, etc.). . . Strong email communication skills—able to explain technical concepts clearly to non-technical clients. . . Comfortable using Zoom, Teams, Google Meet, and Loom for meetings and client updates. . . Strong verbal and written English communication skills. . . Soft Skills:. . Strategic thinker with attention to detail. . . Data-driven with strong analytical capabilities. . . Highly organized with excellent time management. . . Collaborative and proactive team player. . . Adaptable problem-solver who thrives in fast-paced environments. . . Enthusiastic and passionate about digital marketing. . . Why You’re a Perfect Fit:. . You’re excited about the impact of digital advertising on small and medium-sized businesses. . . You’re curious and constantly looking for new tools, trends, and strategies. . . You enjoy collaborating with diverse teams and sharing insights. . . You value flexibility, autonomy, and delivering measurable results. . . You thrive in remote work environments and are available during U.S. Central Time business hours. . . Interview Process:. . . Application Review:. We’ll review your resume and qualifications. . . . Initial Screening:. Introductory video call with our Talent Team. . . . Technical Interview:. A detailed conversation with our Digital Advertising Lead. . . . Final Interview:. Meet with senior leadership for a culture fit and collaboration discussion. . . . Offer Stage:. We’ll extend an offer to the best-fit candidate. . . Apply Now:. Ready to grow with a leading digital marketing agency?. Submit your resume highlighting your relevant experience and why you’re excited about this opportunity.. Company Location: Ukraine.