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Email Marketing Specialist at Client Accelerators. Department:. Marketing Operations. Reports to:. Senior Media Buyer. About the Role. Own, operate, and continuously improve the agency’s email marketing system as a revenue, retention, and activation channel. This role is accountable for strategy, copy, automation architecture, deliverability health, and performance optimization across the full funnel.. This is not a task-based execution role. This is a system ownership role.. Responsibilities. Architect, build, and maintain full-funnel automated email systems across lead, buyer, and customer lifecycles. Write, deploy, and optimize all email copy across automation and broadcast campaigns. Own CRM configuration and hygiene including segmentation logic, tagging standards, and lifecycle stages. Manage deliverability infrastructure including authentication, reputation monitoring, and inbox placement. Plan and execute promotional and informational broadcasts aligned with campaign calendars. Continuously test and optimize subject lines, offers, sequencing logic, and send timing. Monitor performance metrics and surface insights, risks, and opportunities proactively. Ensure email systems integrate cleanly with paid media, funnels, and sales workflows. Maintain documentation and SOPs for all email systems and processes. Outcomes . System Coverage & Reliability. 100% of core funnel stages supported by live automation (lead nurture, buyer onboarding, fulfillment, reactivation). Zero broken automations, misfires, or sequencing conflicts per month. New offers or funnels supported by email automation within 5 business days of launch readiness. Revenue & Engagement Performance. Achieve and maintain:. ≥25% average open rate across active lists. ≥2.5% average click-through rate on non-promotional emails. ≥5% click-through rate on promotional broadcasts. Email channel contributes a minimum of 20–30% of total attributable backend revenue (where applicable). 7 Broadcast Email campaigns launched for each assigned clients  on-time with zero copy or technical errors. Conduct at least 2 A/B testing cadence per month. Deliverability & List Health. Domain reputation maintained at “healthy” status with no blacklisting events. Spam complaint rate ≤0.1%. Bounce rate ≤2% across all sends. Inactive subscribers suppressed or reactivated quarterly according to hygiene rules. Operational Excellence. CRM segmentation and tagging accuracy ≥99% (no misrouted or mis-tagged subscribers). All email systems documented and auditable. Weekly performance snapshot delivered with clear insights and next actions. Proven experience owning email marketing systems for info products, coaching, or digital education businesses. Strong direct-response copywriting background with performance-driven thinking. Hands-on expertise in platforms such as HubSpot, ActiveCampaign, or equivalent. Deep understanding of deliverability mechanics (SPF, DKIM, DMARC, warming, reputation management). Ability to think in systems, not one-off campaigns. Comfort working autonomously with minimal oversight. Disqualifiers (Read This Carefully). You only write emails but don’t touch automation or CRM architecture. You rely on templates without testing or optimization logic. You cannot explain why an email sequence is structured the way it is. You need daily direction to execute. How to Apply. Submit:. Examples of full email systems or sequences you’ve built. Performance metrics tied to those systems (opens, clicks, revenue, or conversions). A brief explanation of how you approach full-funnel email strategy and ongoing optimization. Company Location: Mexico.