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37522139993 - Amazon PPC Specialist at Activate Talent. Our client is a fast-growing brand specializing in high-quality table tennis and pickleball equipment. Their mission is to help players of all skill levels enjoy the game, improve their performance, and have fun. They are seeking a highly specialized Amazon PPC Specialist to help scale their marketplace presence and drive profitable growth through a focused and strategic advertising approach.. Position Summary. The Amazon PPC Specialist will be responsible for the end-to-end management of our Amazon advertising campaigns, with a specific focus on deep data analysis and market share expansion for targeted keywords. This role demands a true PPC expert who lives and breathes Amazon advertising — not a generalist across Amazon operations. The ideal candidate will have a passion for analyzing large datasets, excellent storytelling skills to translate data into actionable insights, and a proven ability to drive measurable growth through highly targeted campaign strategies.. Key Responsibilities. Campaign Strategy and Management. • Develop, execute, and optimize Amazon Sponsored Ads (Sponsored Products, Sponsored Brands, Sponsored Display) and DSP campaigns.. • Implement keyword-targeting strategies designed to capture and grow market share for specific, high-priority search terms.. • Create detailed campaign structures, manage bid strategies, and execute A/B testing initiatives for continuous improvement.. • Dive deep into campaign performance — beyond surface-level metrics — to refine targeting and positioning.. Data Analysis and Insights. • Analyze campaign and keyword data comprehensively to identify patterns, opportunities, and threats.. • Present clear, insightful, and actionable reports that not only summarize performance but also tell the story behind the data.. • Maintain a disciplined approach to filtering and focusing on critical insights without getting overwhelmed by large data volumes.. • Provide weekly, monthly, and quarterly performance reviews, including tactical recommendations.. Cross-Functional Collaboration. • Work closely with marketing, creative, and product teams to align advertising initiatives. with broader business objectives.. • Collaborate on product launch strategies and support lifecycle marketing campaigns with. paid media.. Budget and Bid Management. • Manage advertising budgets to ensure campaigns are efficient, scalable, and meet. aggressive ROAS and TACOS targets.. • Proactively adjust bids and budgets to prioritize high-opportunity keywords and maintain. profitability.. Market and Competitive Research. • Stay abreast of Amazon algorithm changes, advertising innovations, and competitive landscape shifts.. • Conduct detailed competitive analyses focused on keyword positioning, share of voice, and ad strategy evolution.. Qualifications. • 3+ years of dedicated Amazon Advertising experience (Seller Central and/or Vendor. Central).. • Deep hands-on experience with Amazon Ads Console, Helium 10, Jungle Scout, or. similar analytics and PPC tools.. • Proven ability to build and scale keyword-focused advertising strategies.. • Exceptional presentation skills: ability to synthesize complex data into compelling insights for internal stakeholders.. • Strong analytical skills with advanced proficiency in Excel or Google Sheets (pivot tables, VLOOKUP, complex data manipulation).. • In-depth understanding of key Amazon PPC metrics (ACOS, TACOS, CTR, CPC, CVR, etc.).. • Must love PPC: this role is for someone passionate about paid advertising, who thrives on optimization, data analysis, and continuous campaign refinement.. • Highly organized with the ability to manage multiple product lines and priorities simultaneously.. Preferred Qualifications. • Amazon Ads Certification(s).. • Experience managing campaigns across multiple marketplaces (e.g., Amazon US, Canada, UK, Europe).. • Background in consumer goods, sports equipment, or a related industry.. Company Location: Colombia.