Influencer Marketing Manager - A328 at Pearl

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Influencer Marketing Manager - A328 at Pearl. Industry. Marketing and Communication. Work Arrangement. Fully Remote. Job Type. Full-Time. Work Schedule. 9 AM – 5 PM PST. Locations:. Philippines (PH). About Pearl Talent. Pearl works with the top 1% of candidates from around the world and connects them with the best startups in the US and EU. Our clients have raised over $5B in aggregate and are backed by companies like OpenAI, a16z, and Founders Fund. They’re looking for the sharpest, hungriest candidates who they can consistently promote and work with over many years. Candidates we’ve hired have been flown out to the US and EU to work with their clients, and even promoted to roles that match folks onshore in the US.. Hear why we exist, what we believe in, and who we’re building for: . WATCH HERE. Why Work with Us?. At Pearl, we’re not just another recruiting firm—we connect you with exceptional opportunities to work alongside visionary US and EU founders. Our focus is on placing you in roles where you can grow, be challenged, and build long-term, meaningful careers.. About the Company. Our client is a fast-growing functional wellness brand on a mission to make daily wellness effortless. Co-founded by a globally recognized fitness entrepreneur, the company is rapidly scaling its creator program to drive measurable revenue and brand growth. The role operates in a dynamic, high-growth marketing environment, combining influencer, affiliate, and performance marketing.. Role Overview. As the Influencer Marketing Manager, you will own the end-to-end influencer and creator program. You will combine AI-powered outreach at scale with personalized relationship management, oversee the affiliate network via Superfiliate, activate campaigns through third-party platforms, and collaborate with performance marketing to amplify high-performing content. This role is high-visibility, high-ownership, and offers direct access to the founding team. The ideal candidate is strategic, data-driven, highly organized, and excels in building and scaling creator programs in fast-paced environments.. Your Impact. You will build and scale the creator affiliate engine to drive measurable revenue while expanding outreach from dozens to hundreds or even thousands of activations across nano to macro-tier creators. In addition, you will bridge organic content with paid amplification through Spark Ads, whitelisting, and other paid partnerships, while owning all KPIs, tracking performance, and continuously optimizing program economics. As the primary point of contact for creators, you will strengthen long-term relationships and ensure the brand remains a trusted and valued partner.. Core Responsibilities. Superfiliate Affiliate Program — Build & Scale – 25%. Own and grow the creator affiliate program end-to-end. . Recruit, onboard, and activate creators across all tiers. . Design commission structures, tiered incentives, and seeding strategies. . Manage landing pages, tracking, and payout workflows. . Iterate program structure to maximize engagement and revenue. . High-Volume Creator Outreach – 25%. Build and manage AI-powered outreach systems for creator recruitment. . Maintain brand voice and personal connection across communications. . Handle all creator communications: inquiries, negotiations, onboarding, and relationship management. . Develop outreach templates, sequences, and automation workflows balancing efficiency and warmth. . Third-Party Platform & Agency Management – 20%. Manage relationships with JoinBrands, Insense, and similar platforms. . Brief, launch, and oversee campaigns with external partners. . Ensure content quality, brand alignment, and timely delivery. . Evaluate and onboard new platforms as needed. . Paid Amplification of Organic Content – 15%. Partner with performance marketing to identify content for whitelisting and Spark Ads. . Ensure usage rights, creator permissions, and platform compliance. . Contribute to creative strategy by analyzing top-performing content formats and hooks. . Tracking, Analysis & Optimization – 15%. Monitor program KPIs: activations, engagement, affiliate revenue, CPA, ROAS. . Use data to refine creator selection, outreach strategy, content briefs, and incentives. . Build reporting workflows and present updates to leadership.. Must-Haves (Required). 3–5+ years of hands-on influencer marketing experience with measurable outcomes. . Proven success managing affiliate or ambassador programs. . Deep knowledge of Instagram, TikTok, and YouTube ecosystems. . Experience with whitelisting, Spark Ads, and paid content amplification. . Excellent interpersonal, communication, and relationship-building skills. . Strong organizational skills managing multiple campaigns simultaneously. . Data-driven mindset with experience tracking KPIs and program performance. . High-agency, proactive, and ambitious.. Experience with TikTok Shop and running affiliate marketing on TikTok Shop. Nice-to-Haves (Preferred). Hands-on experience with Superfiliate. . Background in health, wellness, fitness, or CPG. . Experience coordinating with external agencies or managed-service platforms. . Existing personal network of creators/influencers. . Familiarity with AI-powered outreach and automation tools.. Tools Proficiency. Must-Haves (Required). Superfiliate . JoinBrands . Insense . TikTok Spark Ads . Instagram/YouTube paid partnerships . Whitelisting & usage rights management . AI-powered outreach tools. Nice-to-Haves (Preferred). Notion . Trello . Figma . Zapier . Chrome Extensions. Company Location: Philippines.