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Middle Email Marketing Manager at Gypsy Collective. Plan and create engaging email campaigns, including newsletters, promotional offers, product announcements, and automated email flows;. Optimize email campaigns to improve deliverability, open rates, click-through rates, and conversions through A/B testing, audience segmentation, and performance analysis;. Implement new features and strategies in collaboration with cross-functional teams;. Work with analytics: collect, analyze, and interpret all necessary data for reporting and performance evaluation;. Develop and execute email marketing strategies to achieve business goals.. 1+ year of experience in email marketing or CRM;. Experience with email marketing platforms — knowledge of Customer.io and Smartico.ai is a strong plus;. Solid understanding of email marketing metrics and A/B testing principles;. Experience with HTML/CSS for email formatting is a plus;. Excellent written English and strong attention to detail;. Analytical mindset and experience working with data (Google Analytics, CRM reports);. Ability to manage multiple campaigns and meet deadlines simultaneously.. Company Location: Ukraine.