SEO / PPC Specialist at ReWorks Solutions

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SEO / PPC Specialist at ReWorks Solutions. Responsibilities. Develop, execute, and optimize SEO and PPC strategies to drive qualified traffic and conversions . Manage paid advertising campaigns (Google Ads, Bing Ads, Meta, etc.), including budgets, bids, and performance tracking . Conduct keyword research, competitor analysis, and audience targeting . Optimize on-page SEO elements (content, metadata, internal linking) . Monitor campaign performance and provide regular reports with insights and recommendations . A/B test ads, landing pages, and targeting strategies to improve ROI . Collaborate with content, design, and marketing teams to align campaigns with overall goals . Stay up to date with SEO trends, algorithm updates, and paid media best practices. Requirements. Proven experience in SEO and PPC campaign management . Strong knowledge of Google Ads, Google Analytics, Search Console, and keyword research tools . Experience with on-page and technical SEO best practices . Data-driven mindset with the ability to analyze performance and adjust strategies . Excellent written and verbal communication skills . Ability to work independently in a remote environment and manage multiple campaigns . Experience working with international clients or remote teams is a plus. Company Location: South Africa.