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SEM Specialist (India - Remote) at Jobgether. This position is posted by Jobgether on behalf of Forbes Advisor. We are currently looking for a SEM Specialist in India.. This role offers the opportunity to shape and optimize paid search campaigns that drive measurable impact across digital channels. You will play a key role in building and refining PPC strategies, improving online visibility, and increasing conversions for high-growth business verticals. Working within a dynamic performance marketing team, you will manage campaigns across platforms, analyze results, and identify opportunities for improvement. This position provides the balance of startup-like challenges with the stability of an established, globally recognized organization, making it a rewarding environment for a results-driven digital marketing professional.. . Accountabilities. As a SEM Specialist, you will:. . Set up, manage, and optimize paid search campaigns across Google Ads and Bing Ads.. . Collaborate with the paid search team to design strategies that boost growth and conversions.. . Monitor campaign performance, analyze metrics, and apply data-driven optimizations.. . Conduct competitor research to uncover trends and enhance campaign effectiveness.. . Provide insights and recommendations to the Paid Search Manager to improve performance.. . Ensure all campaigns align with KPIs including CTR, CPC, conversion rates, and ROI.. . Handle multiple campaigns simultaneously while maintaining quality and accuracy.. . To be successful in this role, you should bring:. . At least 4 years of hands-on experience managing paid search campaigns.. . Strong expertise in PPC strategies, including bidding, keyword targeting, ad copy optimization, and landing page testing.. . Proficiency in Google Ads, Bing Ads, and familiarity with tools such as SEMrush and Google Analytics.. . Strong analytical skills with the ability to work in Excel (pivot tables, large dataset analysis, actionable insights).. . Proven ability to manage accounts of varying scale and budget while maximizing ROI.. . Knowledge of automated bidding strategies (Target CPA, Target ROAS, etc.).. . Strong attention to detail, organizational skills, and the ability to manage multiple priorities in a fast-paced environment.. . Excellent communication skills to collaborate effectively across teams.. . A proactive and self-motivated mindset, with genuine enthusiasm for search marketing.. . Company Location: India.