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Senior Product Marketing Manager at Riverside Insights. Riverside is seeking a Senior Product Marketing Manager to lead and scale our product marketing function across a growing portfolio of assessment solutions. This role is responsible for defining clear positioning, driving effective go-to-market execution, and ensuring Sales is consistently equipped to win and retain customers. . As a people leader, this role will develop and coach a team of Product Marketing Managers while serving as a strategic partner in Product, Sales, and Marketing leadership. Success in this role is measured by the impact of product marketing on growth initiatives, product adoption, and revenue outcomes across the portfolio. . In this role, you will get to. Lead and develop a team of Product Marketing Managers, providing clear priorities, coaching, and performance feedback . Translate company growth priorities and product-level targets into clear product marketing strategies and execution plans . Ensure each product line has strong positioning, messaging, and alignment to growth plays . Partner closely with Product leadership to align roadmap priorities with go-to-market strategy, launches, and customer communications . Collaborate with Campaign Marketing to ensure campaigns reflect product messaging and portfolio priorities . Drive portfolio-level storytelling, including cross-sell, bundling, and differentiated use-case narratives . Ensure Sales is equipped with high-quality enablement assets such as positioning guides, talk tracks, competitive insights, and customer proof points . Monitor performance across products and growth initiatives and adjust messaging or campaigns as needed . Incorporate voice-of-customer insights and sales feedback into positioning and launch planning . Disclaimer. The above statements describe the general nature and level of work performed in this role. This list does not cover all possible duties, tasks, or responsibilities. Riverside Insights may amend or adjust responsibilities as needed to support business and organizational priorities. . Required Qualifications . Proven experience leading product marketing in a B2B environment . Strong track record of translating product strategy into effective go-to-market execution . Experience managing and developing product marketing talent . Ability to partner cross-functionally with Product, Sales, Marketing, and Customer Success . Preferred Qualifications . Experience supporting a multi-product or portfolio-based business . Background in growth-play execution or sales enablement . Experience incorporating customer insight and market feedback into messaging strategy . Physical Requirements  . Remote. Up to 15% travel for off-site team meetings. May require stationary positions (sitting or standing) for extended periods. Company Location: United States.