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Senior Amazon PPC Lead at Activate Talent. Role: Senior Amazon PPC Lead. Working Schedule: PST US Hours. Location: Remote. About the Role. We are seeking a highly experienced Amazon PPC leader to fully own and scale one of our fastest-growing revenue channels. This is a high-impact, hands-on role responsible for driving both efficiency and aggressive growth through strategic Amazon advertising.. With significant monthly ad spend already in place and plans to scale further, this position will play a critical role in unlocking the next phase of profitable growth. The ideal candidate is both a strategic thinker and a hands-on operator who thrives in ownership roles, understands full-funnel Amazon advertising, and has successfully managed large-scale budgets.. Key Responsibilities. Amazon PPC Strategy & Ownership. Fully own Amazon advertising strategy across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP (if applicable). . Develop and execute a scalable roadmap to improve efficiency, incrementality, and overall revenue contribution. . Identify growth opportunities across keyword expansion, new product launches, and category scaling. . Build and maintain a long-term strategy for Amazon as a core growth engine. . Budget Management & Optimization. Manage and optimize a large monthly advertising budget with plans for continued scaling. . Continuously improve key performance metrics including TACOS, ACOS, ROAS, and contribution margin. . Implement advanced bid strategies and campaign structures to maximize performance. . Dynamically allocate spend based on performance data, inventory levels, and business priorities. . Performance Analysis & Experimentation. Conduct deep performance analysis to identify optimization opportunities and inefficiencies. . Design and execute structured testing frameworks across keywords, creatives, placements, and campaign types. . Translate data into clear insights and actionable recommendations for leadership. . Cross-Functional Collaboration. Partner closely with merchandising, inventory planning, and creative teams to align advertising strategy with product priorities. . Collaborate with analytics and finance stakeholders to ensure accurate attribution and profitability tracking. . Support new product launches with full-funnel advertising strategies. . Reporting & Forecasting. Build forecasting models to project spend, revenue, and efficiency at scale. . Deliver clear weekly and monthly performance reports with strategic insights. . Define and track KPIs aligned with broader company growth goals.. 7+ years of Amazon PPC experience with deep platform expertise. . Proven success managing large monthly ad budgets (typically $300K+). . Experience owning Amazon as a major revenue channel for a high-growth DTC or consumer brand. . Strong understanding of TACOS, contribution margin, incrementality, and full-funnel Amazon strategy. . Advanced expertise in campaign structuring, bid optimization, and scaling frameworks. . Highly analytical with strong Excel or Google Sheets skills. . Hands-on operator comfortable executing while setting long-term strategy. . Experience with Amazon advertising tools and platforms is a plus.. Company Location: Brazil.