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Digital Marketing Specialist - Work from Home at Twoconnect. Join a family-owned business with a passion for craftsmanship and unique collectibles. Our client designs, manufactures, and distributes premium replica items for both enthusiasts and collectors. As their Digital Marketing Specialist, you’ll drive multi-channel marketing—shaping strategy, optimising eCommerce, leading SEO and email campaigns, building brand presence on social media, and working with a partner agency to grow both B2B and D2C markets. This is a hands-on role where your creativity, strategic thinking, and digital expertise will directly influence the company’s growth.. . Develop and execute digital marketing strategies across B2B and D2C channels.. . Manage eCommerce websites, ensuring UX, SEO, and conversion optimisation.. . Lead email marketing, automation, and customer lifecycle campaigns.. . Oversee social media presence, content rollout, and engagement tracking.. . Produce and coordinate content creation, graphic design, and promotional assets.. . Collaborate with partner agencies and internal teams for campaign execution.. . Monitor KPIs, analyse performance, and recommend data-driven improvements.. . . Bachelor’s degree in Marketing, Business, or related field.. . 5 years’ digital marketing experience across B2B and eCommerce.. . Proven ability to manage external marketing agencies and drive full-funnel campaigns.. . Hands-on experience with Shopify, SEO, email marketing, and social media management.. . Proficiency in analytics, design, and content creation tools.. . Strong strategic thinking, attention to detail, and communication skills.. . Experience in regulated or niche product industries is an advantage.. . Company Location: Philippines.