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Inside Sales Representative at OptiTrack. Overview.  OptiTrack thrives on precision and efficiency—our Inside Sales Representatives keep the engine running by generating high-quality leads, processing orders seamlessly, and maintaining a clean Salesforce database. You'll support the full team in hitting revenue goals through smart lead gen and operational excellence.. Key Responsibilities. Generate qualified leads using tools like ZoomInfo, LinkedIn, and email campaigns, targeting vertical-specific prospects (e.g., universities, film studios).. Process orders accurately and efficiently, coordinating with finance/ops for quoting, invoicing, and fulfillment.. Maintain Salesforce hygiene: data entry, custom field updates (e.g., vertical tagging), and reporting dashboards.. Qualify inbound inquiries and hand off warm leads to Solutions Sales Managers with detailed notes.. Track team metrics (lead conversion, order accuracy) and suggest process improvements.. Communicate professionally and effectively with customers, internal teams, and stakeholders through verbal, written, and electronic methods including phone, email, chat, and CRM tools. Qualifications. 2+ years in inside sales, lead gen, or sales ops support.. Proficiency with CRM (Salesforce) and lead gen tools (ZoomInfo, LinkedIn Sales Navigator).. Detail-oriented with strong organizational skills and a customer-first mindset.. Tech-savvy and quick learner; experience in hardware/software sales a plus.. Proficient verbal and written communication skills in a professional business environment. . Ability to clearly convey information and respond effectively to customers and colleagues via phone, email, and electronic communication platforms.. Bachelor's degree or equivalent experience.. Company Location: United States.