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PLG Sr Backend Engineer / Lead (Remote) at Lucidya. About Lucidya. Lucidya empowers brands to unlock the power of customer intelligence across the Middle East and beyond. As part of our . Product-Led Growth (PLG). strategy, we are building frictionless, self-serve experiences that accelerate adoption, engagement, and long-term success.. The . PLG Squad. drives this mission, creating onboarding journeys, trial-to-paid conversions, in-app growth loops, and customer experiences that directly impact . growth and retention. .. Joining this team means working on . high-impact, customer-facing projects. that shape Lucidya’s global expansion and PLG success.. Role Overview. As a . Backend Engineer / Lead. , you will architect, scale, and optimize the backend foundations of . Lucidya Light’s PLG product. . Your work will power experimentation, self-serve onboarding, trial-to-paid conversions, and retention loops at scale.. You will lead a team of backend engineers, design resilient systems, and ensure the infrastructure supports . fast, data-driven product experiments. and smooth end-to-end user experiences.. Key Responsibilities. Team Leadership. . Lead, mentor, and manage backend engineers, fostering collaboration, accountability, and continuous improvement. . . Establish best practices for backend development, code reviews, and testing standards. . . PLG-Driven Development. . Guide the team to build backend systems that enable self-serve onboarding, trial-to-paid conversions, and retention loops. . . Support experimentation with feature flags, A/B testing, and PLG metrics instrumentation. . . System Architecture. . Design and implement robust, scalable backend architectures optimized for rapid iteration and growth experiments. . . Identify bottlenecks and optimize system performance, scalability, and reliability. . . Cross-Team Collaboration. . Work closely with Product Managers, Frontend Developers, and Designers to align backend capabilities with PLG goals. . . Ensure seamless integrations, secure APIs, and smooth data flows. . . DevOps & Reliability. . Oversee CI/CD pipelines, deployment processes, and system monitoring/recovery. . . Continuously improve infrastructure to support growth and experimentation. . . Innovation & Growth. . Stay current with backend technologies and PLG best practices. . . Introduce frameworks, tools, and processes that improve developer velocity and user experience.. . Education & Experience. . Bachelor’s degree in Computer Science, Software Engineering, IT, or equivalent. . . . 5+ years. of backend development experience (overall 7-8 years). . . . 2+ years. in a leadership or team lead role. . . Proven track record of shipping scalable backend systems in SaaS or PLG contexts. . . Technical Expertise. . Strong expertise in . Python. and . Ruby on Rails. . . . Solid experience with . SQL & NoSQL databases. (Postgres, Redis, Cassandra). . . Knowledge of . RESTful APIs. , microservices architecture, and distributed systems. . . Familiarity with . cloud platforms. (AWS, GCP, Azure). . . Experience with version control systems (. Git. ). . . Nice to Have. . Exposure to PLG initiatives or growth-oriented engineering work. . . Background in . full-stack development. (ReactJS). . . Soft Skills & Mindset. . Excellent problem-solving, organizational, and leadership abilities. . . Strong collaboration skills to work effectively with Product, Frontend, and Growth teams. . . Growth-oriented mindset with focus on experimentation, scalability, and impact.. . Company Location: Saudi Arabia.