We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

43491023962 - Lifecycle Marketing Manager at Activate Talent. Job Title: Lifecycle Marketing Manager — Health / Clinical / Education Focus. Employment Type: Full-time; Remote. Schedule: EST (9 am–5 pm EST), with flexibility for campaign needs. Industry: Health/Clinical/Education. Position Overview. We are seeking a Lifecycle Marketing Manager who thrives at the intersection of health, education, and digital engagement. This role is responsible for designing and executing patient-centered journeys across the full lifecycle—from awareness and onboarding, to retention, engagement, and advocacy. You’ll translate clinical expertise into empathetic, clear, and personalized communication that drives patient outcomes and long-term loyalty.. Key Responsibilities. Journey Design & Execution. Build and optimize lifecycle programs across email, SMS, app, and web to nurture patients from first touch through long-term engagement.. Patient Education Focus. Translate clinical knowledge and treatment pathways into digestible, empathetic communication that empowers patients to understand and manage their care.. Segmentation & Personalization. Leverage behavioral, demographic, and clinical data to deliver personalized messages that resonate with individual patient needs.. Retention & Engagement. Develop strategies that reduce churn, increase refill adherence, and maximize long-term patient satisfaction and lifetime value.. Analytics & Experimentation. Track KPIs (conversion, open/click rates, churn, NPS, adherence), run A/B tests, and optimize campaigns continuously for better outcomes.. Cross-Functional Collaboration. Partner with growth, clinical, product, and creative teams to ensure lifecycle messaging aligns with Allermi’s medical accuracy and patient experience standards.. Qualifications. . 3–5+ years of experience in lifecycle/CRM/retention marketing, ideally in healthcare, wellness, or education.. . Familiarity with email/SMS platforms (Klaviyo, Iterable, Braze, HubSpot, etc.) and campaign analytics.. . Data-driven mindset with strong testing, reporting, and optimization skills.. . Ability to distill clinical and educational content into clear, human-centered messaging.. . Strong organizational and project management skills, able to manage multiple campaigns simultaneously.. . Company Location: Philippines.