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38995246208 - Data Implementation & Analytics Specialist at Activate Talent. Schedule: . Full-Time, Monday to Friday, 8am to 5pm . Location: . 100% Remote. Time zone: . PST (Pacific Time Zone) . Contract: . Independent contractor . Duration: . Long Term . Payment: . Open to be negotiated . About the client: . This Los Angeles-based fashion brand has become one of the most recognizable names in fast fashion, known for its bold, trend-driven styles and strong presence across social media. With a focus on body-inclusive designs and rapid product turnover, the company has built a loyal global following by delivering affordable, influencer-backed fashion at scale.. About the role. A fast-paced, high-volume fashion eCommerce brand is rolling out Northbeam as its new multi-touch attribution platform. We’re looking for a data pro who can own the end-to-end implementation, stitch data across Google’s marketing stack, and turn raw signals into crystal-clear insights the growth team can act on daily.. What You’ll Tackle. Northbeam Deployment . . Lead discovery, scoping, and phased rollout. . Map & validate data streams (Shopify/BigQuery, marketing APIs, pixel events). . Build and QA multi-touch attribution models that reflect real customer journeys. . Google Ecosystem Mastery . . Configure GA4, GMP (Ads, CM360, SA360) & BigQuery for clean data hand-offs. . Establish rigorous UTM conventions & server-side tracking to improve signal loss post-iOS 17. . Data Pipeline & Warehousing . . Design ELT workflows (Fivetran/Airbyte or equivalent) feeding a centralized warehouse. . Own schema management, data quality monitoring, and automated anomaly alerts. . Reporting & Insight Generation . . Develop Looker/Tableau dashboards that surface daily cohort ROAS, MER, and LTV. . Run ad-hoc analyses (SQL, Python, or R) that influence budget allocation and creative testing. . Cross-Functional Enablement . . Train channel managers on reading Northbeam & GA4 outputs. . Partner with dev team on tag governance and site-speed impact. . Present findings to executive leadership in plain English. . Success Milestones. . 30 Days: Northbeam architecture designed, implementation timeline locked, key stakeholders trained on data prerequisites. . 60 Days: Core data feeds live, attribution models yielding actionable insights, first dashboards shipped. . 90 Days: Full funnel visibility achieved, lift in blended ROAS tracked, data QA processes automated. . Must-Have Qualifications. . 3+ years hands-on experience in eCommerce data analytics or marketing tech implementation. . Proven Northbeam (or similar MTA platform) setup— pixel, API, server-side, & event taxonomy. . Deep expertise with Google Analytics 4, Google Ads, BigQuery, and Consent Mode. . SQL fluency; comfortable writing and optimizing complex queries. . Familiarity with Shopify (or comparable cart) data structures & event payloads. . Strong storytelling chops—able to translate technical findings into clear business actions. . Track record of improving attribution accuracy and driving growth team efficiency. . Bonus Points. . Python/R scripting for advanced modeling or automation. . Experience in a high-SKU, drop-heavy fashion or beauty environment. . Prior work with ad platforms beyond Google (Meta, TikTok, Snap, Amazon Ads). . Knowledge of privacy frameworks (GDPR, CCPA) and server-side tracking best practices. . Company Location: Philippines.