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Email Marketing Specialist 1.1 at Activate Talent. Position:. Email Marketing Specialist (Part-Time). Type of Contract:. Independent Contractor. Working Hours:. Monday–Friday (PST, 20 hours per week). 🌎 . Work from any corner of the world and be a part of the #remoteworkrevolution!. About the Company. We are a fast-growing lifestyle brand on a mission to make . self-care accessible and sustainable. . Our community-first approach blends beautiful, thoughtful products with powerful storytelling and exceptional digital experiences. We believe in empowering individuals, nurturing genuine connection, and building a global brand that stands for more.. Scope of the Role:. We’re looking for a . creative and data-obsessed Email Marketing Specialist. to own and scale our . email and SMS marketing channels. . You’ll be responsible for building lifecycle automations, managing campaigns, and using data to turn subscribers into loyal brand advocates.. Duties and Responsibilities:. Manage end-to-end execution of email and SMS campaigns (promos, launches, flows) . Own and optimize lifecycle flows (Welcome, Abandoned Cart, Post-Purchase, Win-Back, etc.) . Develop strategies to grow and segment the subscriber list while maintaining deliverability . Personalize content and messaging using audience segmentation and dynamic data . Conduct A/B tests on subject lines, CTAs, creative, and send times . Monitor and analyze performance (open rates, CTR, revenue, etc.) and report actionable insights . Ensure brand consistency and high design standards across all communications . Collaborate with Creative, Brand, and E-commerce teams to align campaigns with launches and goals . Years of Experience. 3+ years in email marketing, ideally in a . DTC e-commerce. environment . Background. Proven experience creating and optimizing campaigns that drive conversions . Familiarity with lifecycle marketing and customer retention strategies . Strong writing and editing skills with a flair for brand storytelling . Bonus: Experience with SMS marketing (e.g. Postscript, Attentive) . Tools and Software. . Klaviyo. (strongly preferred) or similar email marketing platform . SMS platforms (Postscript, Attentive, etc.) . Google Analytics or other reporting tools . Basic HTML/CSS for email formatting (preferred) . Project management tools (e.g., Asana, Notion, or similar) . Company Location: Mexico.