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Lead Product Manager, MarTech and Promotions at Jobgether. This position is posted by Jobgether on behalf of . Penn Interactive. . We are currently looking for a . Lead Product Manager, MarTech and Promotions. in . Philadelphia, PA. .. This role offers an exciting opportunity to lead the vision and execution of cutting-edge marketing technology and promotional strategies within a dynamic digital portfolio. You will shape user acquisition, activation, and retention efforts by unifying front-end experiences with backend marketing systems. The position involves close collaboration with diverse teams including marketing, engineering, data, design, compliance, and finance. You will drive high-impact initiatives that enhance campaign performance, optimize conversion funnels, and ensure regulatory compliance, all within a fast-paced, innovative environment that values data-driven decision-making and continuous improvement.. . Accountabilities:. . Own and develop the roadmap for MarTech and promotional products, including paid media, organic discovery (SEO/ASO), reward systems, and privacy/consent flows.. . Partner with growth, lifecycle, and brand teams to launch scalable acquisition and engagement strategies.. . Define, monitor, and report on KPIs measuring campaign effectiveness and user activation.. . Lead initiatives to improve conversion rates at every stage of the marketing funnel, from ad interaction to deposit and beyond.. . Collaborate with legal, compliance, and data privacy teams to ensure full regulatory adherence.. . Translate market trends and competitive insights into prioritized product enhancements.. . Develop go-to-market strategies to align and equip internal teams for successful product adoption.. . Mentor product managers and promote best practices across the product management team.. . . 8+ years of product management experience, including at least 2 years in leadership roles.. . Proven expertise in MarTech, covering paid marketing, SEO, attribution, and data privacy compliance.. . Deep knowledge of B2C growth loops such as acquisition, activation, promotions, and retention strategies.. . Experience designing and managing reward systems and personalization, preferably in sports betting, iGaming, or related industries.. . Strong analytical skills with the ability to interpret data and user behavior to inform decisions.. . Excellent communication skills, able to clearly convey complex ideas to both technical and non-technical audiences.. . Collaborative mindset with experience working cross-functionally across legal, compliance, marketing, and engineering teams.. . Demonstrated ability to deliver results in a fast-moving, evolving environment while maintaining structure and accountability.. . . Company Location: United States.