We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

Brand Manager at Weekday AI. This role is for one of the Weekday's clients. Salary range: Rs 800000 - Rs 1500000 (ie INR 8-15 LPA). Min Experience: 4 years. JobType: full-time. We are seeking a dynamic and results-driven . Brand Manager. to join our team and play a pivotal role in driving brand growth, visibility, and market positioning. The ideal candidate will bring . 4–10 years of proven experience. in brand management, marketing strategy, and consumer engagement, with the ability to lead cross-functional initiatives that deliver measurable business impact.. Key Responsibilities. 1. Brand Strategy & Positioning. . Develop, implement, and manage comprehensive brand strategies to strengthen brand equity, awareness, and recall across markets. . . Ensure consistent messaging, tone, and identity across all touchpoints, aligning with the company’s overall vision and objectives. . . Conduct competitive analysis, market research, and consumer insights studies to identify growth opportunities and positioning strategies. . . 2. Marketing & Campaign Management. . Lead the planning, execution, and optimization of multi-channel marketing campaigns including digital, social media, print, events, and PR. . . Work closely with creative agencies, media partners, and internal stakeholders to deliver impactful campaigns. . . Drive customer acquisition, retention, and engagement strategies through innovative marketing initiatives. . . 3. Brand Communication & Storytelling. . Craft compelling brand narratives that resonate with target audiences and differentiate the brand in a competitive landscape. . . Oversee content development across platforms, ensuring high-quality storytelling that reflects brand values and vision. . . Collaborate with product, sales, and leadership teams to align communication strategies with business objectives. . . 4. Digital & Performance Marketing. . Leverage digital platforms to maximize brand reach and visibility, with a strong focus on social media, influencer partnerships, SEO/SEM, and performance marketing. . . Analyze data and campaign performance metrics to optimize ROI and improve engagement strategies. . . Stay updated with emerging trends in digital marketing, consumer behavior, and technology. . . 5. Stakeholder & Team Management. . Collaborate with cross-functional teams including product, sales, operations, and customer success to ensure brand alignment across all business functions. . . Manage agency relationships, ensuring timely delivery of creative and strategic outputs. . . Mentor and guide junior team members, fostering a culture of creativity, accountability, and innovation. . . Required Skills & Qualifications. . . Experience:. 4–10 years of progressive experience in brand management, marketing, or related roles. . . Proven track record of building, scaling, and managing successful brands. . . Strong understanding of . consumer behavior, market dynamics, and brand positioning.. . . Expertise in . digital marketing, campaign management, and analytics-driven decision-making.. . . Exceptional communication, storytelling, and presentation skills. . . Ability to think strategically and execute tactically in a fast-paced environment. . . Proficiency with marketing tools, analytics platforms, and CRM systems. . . MBA/PGDM in Marketing, Communications, or a related field is preferred.. . Company Location: India.