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User Acquisition Specialist - Mobile Apps at leadtech. The . User Acquisition Specialist for Mobile Apps. will be responsible for leading user acquisition and monetization strategies through our. key Ad Network partners. , helping to scale our entire portfolio of apps globally. This role will leverage data and analytics to identify strategic opportunities that increase revenue and maximize yield across our main acquisition channels. The User Acquisition Specialist for Mobile Apps will also work closely with our SEM and Paid Social teams to effectively coordinate new launches and align the overall user acquisition strategy.. . 2+ years in user acquisition for mobile apps (Ad Networks, Paid Social, Google) . . Proven experience and deep understanding of working with SKAdNetwork for iOS user acquisition campaigns.. . Strong ability to work with large datasets and performance metrics, with focus on LTV and the impact of user quality on overall performance.. . Comfortable working with large budgets. . Fluency with MS Office (Excel, PowerPoint, Word, Outlook) and BI tools (Looker, Tableau, Power BI etc).. . Demonstrate a strong ability to communicate effectively with both internal and external partners.. . Must be able to operate effectively in a fast paced, dynamic, ever evolving space where technologies and methodologies of measurement change often and rapidly.. . Capability to work proactively under pressure, understand company's needs and build strong relationships with ad networks and relevant partners.. . Responsibilities:. . Set up and manage a variety of digital display campaigns for iOS and Android apps across multiple programmatic channels—including ad networks, exchanges,and DSPs—ensuring reach, efficiency, and scale while meeting performance KPIs.. . Driving continuous campaign optimization to maximize ROAS.. . Identify online media buying opportunities by growing current relationships as well as locating new partners.. . Work closely with the Product and Data teams to ensure alignment with the company’s overall objectives.. . Prepare performance reports detailing delivery and performance of the campaigns.. . Generate new audiences using DMPs in order to better target customers.. . Stay up to date with the AdTech ecosystem and the app business to apply innovative solutions.. . Company Location: Spain.