Head of Creator Partnerships at Everyday Dose Inc.. The Head of Creator Partnerships will build and scale a high-performing paid creator network that drives brand awareness and consistently produces on-brand, high-leverage content we can repurpose across organic, paid, and retail channels.. This is not a traditional influencer marketing role.. This is a strategic acquisition role focused on:. Awareness at scale. Content ownership. Performance efficiency. You will architect and manage a creator engine, not send product for free and hope for posts.. Core Responsibilities. 1. Creator Sourcing & Activation. Continuously identify, vet, and activate creators aligned with our brand voice, ICP, and aesthetic. Prioritize quality alignment over follower count. Develop a repeatable sourcing framework. Build a bench of creators across:. Wellness. Midlife women. ADHD / focus communities. Fitness & outdoors. Thoughtful lifestyle. This is not random influencer outreach.. This is curated talent strategy.. 2. Deal Structuring & Negotiation. Own all partnership deal flow, including:. Rate negotiation. Usage rights (organic + paid). Whitelisting. Co-post agreements. Content licensing windows. Optimize for:. Low CPV. Strong reach. Content ownership. Efficient cost per asset. You will think like an investor allocating capital, not a coordinator sending emails.. 3. Creator Pipeline Management. Design and operate the system.. Track:. Who’s in sourcing. Who’s negotiating. Who’s live. Who’s renewing. Who’s outperforming. Who’s being sunset. Build dashboards that show:. Cost per creator. Cost per asset. Cost per view. Organic reach. Engagement quality. Content reuse performance. Turn creator partnerships into an engine, not a campaign.. What This Role Is Not. Not a gifting coordinator. Not a junior influencer manager. Not a purely brand partnership / PR role. Not an affiliate manager. This is awareness + scalable content acquisition.. What Success Looks Like (90 days). A structured, tiered creator network. Predictable monthly creator activation cadence. 5–10 repeat high-performing creator partners. Owned content library fueling paid + organic. Measurable reduction in creative production costs. Strong organic lift from co-posting strategy. Ideal Candidate Profile. 5+ years in influencer / creator partnerships. Strong negotiation instincts. Deep understanding of content economics. Knows how to structure win-win creator deals. Data-comfortable and commercially minded. Taste-driven with strong brand intuition. Operates with urgency and ownership. Bonus If. You’ve built a creator program from scratch. You’ve worked in DTC or CPG. You understand performance marketing creative needs. You’ve negotiated whitelisting at scale. Why This Role Matters. We believe creator partnerships are not just a marketing channel. They are a modern distribution system for trust. This role will build the trust engine.. Company Location: United States.
Head of Creator Partnerships at Everyday Dose Inc.