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Marketing Operations Specialist (Hubspot) at NeoWork. We are looking for a . HubSpot-savvy Marketing Operations Specialist. to design and execute automated marketing workflows, support outbound engagement, and manage digital touchpoints across platforms. This is a hands-on role that requires expertise in . HubSpot marketing automation. , strong communication skills, and the ability to contribute to lead nurturing and conversion efforts.. The ideal candidate will thrive in a fast-moving environment, is proactive with ideas, and knows how to translate business goals into effective marketing flows and campaigns.. Key Responsibilities. . Build and manage . advanced workflows. and . email nurture campaigns. within HubSpot . . Design and implement automated marketing sequences that move leads through the sales funnel . . Conduct . strategic outbound calls. to engage and qualify leads (not a full-day call role) . . Respond promptly and professionally to . inbound social media messages and inquiries. . . Track and optimize performance of workflows and campaigns for lead conversion . . Collaborate with internal stakeholders to align messaging and outreach strategies . . Assist in managing and maintaining a consistent social media presence to support brand awareness . . Maintain CRM data hygiene and segmentation strategies in HubSpot. . . . 3+ years of experience. in marketing operations, with a strong focus on . HubSpot. . . Proven ability to create and optimize . complex HubSpot workflows and campaigns. . . Excellent verbal and written . English communication skills. (C1 or higher) . . Comfortable making . occasional outbound calls. to prospects . . Experience responding to social media inquiries in a brand voice . . Understanding of lead nurturing, segmentation, and funnel optimization . . Strong organizational skills and attention to detail . . Self-starter who thrives in a remote, collaborative environment. . Company Location: Colombia.