We are redirecting you to the source. If you are not redirected in 3 seconds, please click here.

Paid Media Specialist at Starfish Hiring. A fintech client is seeking a . Paid Media Specialist.  to join our dynamic marketing team. The ideal candidate will have a strong focus on data analytics and a proven track record in managing and optimizing paid media campaigns across various platforms. . RESPONSIBILITIES. Plan, execute, and manage paid media campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn, and others.. . Analyze campaign performance data to derive actionable insights and optimize ad spend. Utilize tools like Google Analytics, SEMrush, or similar platforms.. . Create and present comprehensive reports on campaign performance, including key metrics, ROI, and recommendations for improvement.. . Monitor and manage campaign budgets, ensuring efficient allocation of resources to maximize results.. . Conduct A/B tests on ad creatives, targeting, and bidding strategies to improve overall campaign performance.. . Work closely with creative and content teams to develop compelling ad copy and visuals that align with campaign goals.. . Stay updated on industry trends, competitor strategies, and emerging platforms to inform campaign strategies.. . REQUIREMENTS. . Previous experience in paid media management and data analytics.. . Proficiency in Google Ads, Facebook Ads Manager, and analytics tools.. . Strong analytical skills with the ability to interpret data and make data-driven decisions.. . Excellent communication and presentation skills.. . Detail-oriented with a strong focus on results.. . Company Location: India.