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Fractional Head of Client Strategy (TikTok Shop) at Activate Talent. Position: Fractional / Part-Time Head of Client Strategy – TikTok Shop. Location: Remote (Global). Type of contract: Independent contractor . 🌎 Work from any corner of the world and be a part of the #remoteworkrevolution!‼️. About the role:. We’re hiring a . senior TikTok Shop operator. to own the growth strategy and performance across a portfolio of eCommerce brands.. This is not a high-level advisory role. You will be responsible for . driving revenue through TikTok Shop. by identifying winning content, scaling creators, and continuously optimizing performance.. You will act as the . strategic owner of multiple accounts. , working cross-functionally with affiliate, creator, and paid media teams to hit aggressive growth targets.. Day-to-day Responsibilities:. Review and sign off on client strategies across the DFY portfolio, ensuring every account has a clear growth plan. Monitor account KPIs using our GMV driver tree framework – flag underperformance or untapped opportunities. Provide strategic direction to pod leads on creator acquisition, content strategy, advertising optimisation, and promotional planning. Run periodic deep-dive account reviews, identifying the highest-leverage moves for each brand. Coach and upskill the team on strategic thinking – helping them move from task execution to outcome-driven decision-making. Act as an escalation point for complex client situations: strategy pivots, difficult conversations, or growth plateaus. Collaborate with leadership on service delivery improvements, new frameworks, and raising the bar on client experience. Requirements:. 3+ years e-commerce, agency, or performance-marketing experience with clear revenue impact. Fluent in ROAS, CPA, CVR, LTV, and contribution margin – and how to improve them. Proven experience leading people and teams toward a common revenue goal. Ability to read performance data, diagnose issues quickly, and translate analysis into clear, actionable direction. Strong written English; can distil complex ideas into an actionable one-pager. Self-managed remote work style with reliable US-hour overlap. Nice to have:. Hands-on TikTok Shop or social-commerce wins. Founder / agency-builder mindset. Background in beauty, fashion, or lifestyle DTC. Familiarity with creator-led commerce, affiliate models, or influencer marketing. Company Location: Colombia.