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Principal UX/UI Designer at Curology. We're looking for a Principle UX & UI Designer who will play a pivotal role in transforming the digital experiences across Curology.com and WithAgency.com. This is not your average design role—we’re seeking a strategic and visionary thinker who can bridge exceptional user experience design with aspirational branding, personalization, and next-gen UI trends, especially as we evolve in the age of AI.. Our sites today are functional but they’re not where they could be. Your mission: help us raise the bar. We need a digital experience that is as inspiring, seamless, and personalized as the products we deliver.. This is a high-impact player/coach role tied directly to key business milestones for 2025 and beyond.. Essential Duties and Job Functions. . Lead UX strategy and design across Curology and Agency websites - from discovery and sign-up flows to post-purchase journeys and account dashboards.. . Reimagine our sign-up/intake flow from a transactional process to an aspirational, emotionally resonant, and personalized experience that reflects our brand values.. . Leverage data, behavioral insights, and design intuition to create tailored, high-converting UX for subscription and prescription-based digital products.. . Champion a personalization-first approach, building modular design systems that can adapt to different customer needs, preferences, and journeys.. . Stay close to emerging technologies and infuse AI/ML capabilities into the UX vision (e.g., adaptive flows, smart nudges, dynamic content).. . Partner cross-functionally with Product, Brand, Growth, and Engineering to prioritize initiatives and execute with velocity.. . Establish and scale UX best practices, frameworks, and documentation to support a growing design culture.. . . 8+ years in UX/UI roles with consumer-facing brands. . Deep background in subscription, prescription, or telehealth businesses. . Demonstrated aspirational design mindset—emotionally resonant, story-driven UX. . Strong background in personalized UX (segmentation, dynamic content, adaptive flows). . Exposure to or implementation of AI-driven UX (predictive UI, smart nudges, chat UX). . Fluency with Figma. . Portfolio must show end-to-end flows with measurable business impact (e.g., conversion). . Look for those who’ve partnered directly with Growth and understand UX + performance. . Preferred experience. . Worked in beauty, wellness, or skincare tech. . Familiarity with Contentful or other headless CMS. . Experience building or contributing to a design system. . Growth mindset: A/B testing tools. . Company Location: United States.