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55396676907 - Senior Pixel Implementation & Tracking Specialist at Activate Talent. Position: Snr Pixel Implementation & Tracking Specialist. Location: Remote (Global). Employment Type: Full-Time. Type of contract: Independent contractor . 🌎 Work from any corner of the world and be a part of the #remoteworkrevolution!‼️. Role Overview:. We are hiring a Senior Pixel Implementation & Tracking Specialist to take complete ownership of tracking infrastructure across a portfolio of client accounts.. This role is responsible for designing, implementing, auditing, and scaling tracking systems that deliver clean, reliable, decision-ready data across complex, multi-brand ecosystems. You will be the internal authority on pixel strategy, attribution accuracy, and tracking integrity; ensuring performance, optimization, and AI-driven insights are built on trustworthy data.. This is a hands-on, senior role requiring deep technical expertise, independent ownership, and the ability to operate confidently in high-stakes environments.. Responsibilities:. 1. Pixel & Tracking Ownership. Own end-to-end pixel implementation across client accounts and multiple brands . Set up, manage, and audit tracking across major platforms, including: . Meta (Facebook & Instagram) . Google Ads and Google Analytics (GA4) . TikTok, LinkedIn, and other paid media platforms . Ensure accurate tracking of page views, events, conversions, purchases, and custom actions . Establish and maintain consistent event structures and parameters across brands and funnels . 2. Advanced Implementation. Implement and manage tracking through: . Google Tag Manager (GTM) . Custom events and parameters . Server-side tracking where applicable . Handle complex tracking environments, including: . Multi-domain tracking . Multi-brand attribution setups . Cross-platform customer journeys . Ensure tracking implementations align with privacy regulations, consent requirements, and GDPR standards . 3. Scaling & Optimization. Design scalable tracking frameworks that support rapid brand and funnel expansion . Proactively identify tracking gaps, risks, and inconsistencies before they impact performance . Optimize attribution models to better reflect real customer journeys and conversion behavior . 4. Troubleshooting & Quality Control. Diagnose and resolve pixel discrepancies, event mismatches, and reporting inconsistencies . Conduct regular audits to ensure ongoing data accuracy and integrity . Act as the escalation point for all tracking-related issues across client accounts . 5. Client & Internal Team Support. Advise clients and internal teams on best-practice tracking strategies . Translate complex tracking issues into clear, actionable recommendations . Document implementations and maintain SOPs to ensure long-term consistency and scalability . Requirements:. Advanced, hands-on experience with pixel implementation and tracking . Deep expertise in Google Tag Manager (GTM), GA4, and major advertising platforms . Strong understanding of attribution models, conversion tracking, and data accuracy . Experience supporting multiple brands or complex account structures . Ability to work independently and take full ownership of tracking systems . Nice to Have. Experience with server-side tracking implementations . Familiarity with eCommerce platforms such as Shopify, WooCommerce, or custom setups . Experience working in an agency environment or managing multiple client accounts . Why This Role Matters. As clients scale across more brands and platforms, tracking accuracy becomes the backbone of every marketing, optimization, and AI-driven decision. This role ensures growth is never built on faulty data and that performance insights, automation, and intelligence are powered by a rock-solid tracking foundation.. Company Location: Philippines.