Regional Sales Manager (DSD) at Celsius

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Regional Sales Manager (DSD) at Celsius. Celsius, based in Boca Raton, FL, is a global consumer packaged goods company with a proprietary, clinically proven formula for its master brand CELSIUS®, a lifestyle energy drink brand born in fitness and a pioneer in the rapidly growing energy category. Celsius Holdings, Inc. also includes Alani Nu, a premium active nutrition and better-for-you brand, further expanding our reach across the health and wellness space. . At Celsius, we pride ourselves in providing our employees with a culture and atmosphere of inclusiveness that challenges individuals to be thought leaders, innovators, and game changers—as every employee is an owner of the CELSIUS® brand upon joining the organization. . Ready to energize your career?. Join a team that’s pushing boundaries and redefining what it means to LIVE FIT. . Field-Based:. Located in North Carolina, Kentucky, Tennessee and Alabama; role requires presence in assigned market . This is a driving position. A valid U.S. Driver’s License required; applicants must pass an MVR (Motor Vehicle Record) screening. . People Management Responsibilities:. Yes . Role Type:. Full-Time . Salary Range:. $80k-$100k, plus bonus and incentives . Position Overview . As the Regional Sales Manager, you’ll be the driving force behind distributor partnerships and field team leadership across your assigned territory. This is your opportunity to shape retail execution, accelerate sales growth, and scale the CELSIUS® brand through a deep understanding of route-to-market strategies, especially Direct Store Delivery (DSD). . You’ll bring a proven track record in sales management, distributor engagement, and team leadership—paired with a passion for energy beverages and high-performance brands. . . Experience: 6+ years in sales and people management within the beverage or consumer packaged goods (CPG) industry . . Education: Bachelor’s degree in Business, Marketing, or related field . . Strong communication and stakeholder engagement skills . . Experience with DSD networks and distributor performance management . . Proficiency with Excel, CRM platforms, and sales analytics tools . . Knowledge of retail execution, merchandising, and market activation strategies . . Willingness to travel extensively across the assigned territory . . Valid U.S. driver’s license; clean driving record required . . Key Responsibilities . . Lead and manage a field sales team and DSD distributor network to drive case sales and brand visibility . . Develop and execute regional business plans in alignment with national goals . . Foster distributor accountability through performance metrics, sales targets, and territory reviews . . Deliver strategic presentations to key accounts and regional customers . . Conduct market surveys to assess product performance and competitive landscape . . Collaborate with field marketing to execute events and brand activations . . Resolve escalated customer concerns and maintain high service standards . . Analyze sales data and prepare reports, forecasts, and performance dashboards for leadership . . Oversee new hire onboarding, training, and performance development for team members . . Support innovation launches with targeted forecasting and retail support . . Manage budget planning, program execution, and administrative compliance . . Company Location: United States.