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BDR Director at PhotoShelter. Join PhotoShelter, a leading SaaS company in digital asset management trusted by nearly 2,000 brands including Major League Baseball, Purdue University, the NFL, and FreshDirect. We empower teams to manage and distribute visual content seamlessly. As we scale, we’re seeking a strategic BDR Director to lead our outbound efforts and optimize inbound lead conversion, driving pipeline and revenue growth. This role is ideal for a dynamic leader with a proven track record in building successful outbound programs and converting inbound leads into booked meetings and pipeline.. As the BDR Director, you'll own the outbound strategy for the BDR team and ensure effective conversion of inbound leads. You’ll also have the opportunity to extend this strategy to Account Executives (AEs), leveraging 6sense intent data and top-tier tools to develop a scalable, data-driven approach that drives both outbound and inbound lead success.. Responsibilities. . Outbound Strategy Ownership:. . . Own and drive the overall outbound strategy for the BDR team, ensuring alignment with company goals and revenue targets.. . Strategically expand the outbound function by collaborating with the sales leadership team to help shape outbound activities for the AE team.. . Develop and refine a comprehensive playbook that leverages 6sense intent data and cutting-edge prospecting tools for optimal outreach.. . . Inbound Lead Conversion:. . . Ensure the BDR team efficiently converts inbound leads into qualified, booked meetings that drive pipeline growth.. . Develop and implement a structured process for managing inbound leads, ensuring timely follow-up and personalized outreach to maximize conversion rates.. . Collaborate closely with the marketing team to align on lead qualification criteria, optimize handoffs, and refine lead nurturing strategies.. . Leverage CRM tools and intent data to track and analyze inbound lead performance, identifying opportunities for continuous improvement in conversion rates.. . . Team Leadership & Growth:. . . Lead, mentor, and develop a high-performing team of BDRs to meet and exceed pipeline generation targets.. . Foster a results-oriented, collaborative culture that encourages creativity, accountability, and professional growth.. . Recruit, onboard, and continuously develop new talent to scale the team in alignment with business growth goals.. . . Program Building & Execution:. . . Design and execute outbound programs that drive pipeline and revenue, using a mix of cold outreach, multi-channel prospecting, and intent-based targeting.. . Partner with marketing to align on Account-Based Marketing (ABM) initiatives and optimize outreach efforts to high-value accounts.. . Build efficient, repeatable processes for lead generation and qualification, ensuring that outbound efforts are highly targeted and effective.. . . Performance Tracking & Optimization:. . . Set and manage performance metrics for the BDR team, including prospecting activity, lead conversion rates, pipeline contribution, and meeting-to-opportunity ratios.. . Regularly analyze performance data to identify trends, opportunities for improvement, and areas to optimize outreach efforts.. . Develop dashboards and reporting structures that provide transparency into team performance and program impact.. . . Cross-Functional Collaboration:. . . Collaborate closely with the Marketing, Sales, and Revenue Operations teams to ensure seamless handoffs, messaging alignment, and optimization of lead qualification criteria.. . Share insights from outbound efforts to help refine ideal customer profiles, personas, and target account lists.. . . . 5+ years of proven experience in B2B SaaS sales, business development, or related roles, with at least 2 years in a leadership or director-level position.. . Proven experience working with or selling to marketing professionals, understanding their pain points and needs, and effectively positioning solutions that resonate with this persona preferred.. . Demonstrated experience building and scaling outbound programs that generate significant pipeline and revenue.. . Expertise with sales tools and platforms such as Salesforce, 6sense, and other engagement and prospecting tools.. . Strong analytical skills with the ability to leverage data to inform decisions, optimize strategies, and improve performance.. . Excellent communication, coaching, and leadership skills, with a passion for developing high-performing teams.. . Ability to think strategically while executing tactically in a fast-paced, dynamic environment.. . Self-motivated, organized, and adaptable, with a growth-oriented mindset.. . **Candidates must either work on the East Coast of the US or be willing to work East Coast hours.**. Company Location: United States.