Marketing Performance Analyst - PT 20 Hrs a week at Qode

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Marketing Performance Analyst - PT 20 Hrs a week at Qode. CLIENT:              Financial Services. JOB TITLE:         Marketing Performance Analyst PT 20 Hrs a Week. DURATION:       6-month contract (possibly longer). PAY:                   $50/Hr - $52/Hr. LOCATION:       REMOTE (no CA or HI). EXPERIENCE:. 5+ years of experience with marketing analytics including web, social media, and campaign performance. Significant experience across multiple marketing and data analysis tools/platforms with utilization of KPI's to stakeholders. Experience with data visualization tools such as Looker Studio, Klipfolio, Tableau or PowerBI. Knowledge in utilizing marketing specific tools such as Google Analytics, Salesforce, Pardot, Sprout, Terminus, Sprout Social, ScreamingFrog or similar to support reporting and analysis. Strong knowledge of SQL for data extraction and manipulation is a plus. Bachelor’s degree (B.A. or B.S.) in Marketing, or related field . RESPONSIBILITIES:. Execute. a multi-functional marketing analytics strategy to improve visibility across all departments.. Synthesize. diverse data streams into actionable insights that optimize messaging and content for every stage of the customer lifecycle.. Develop. and monitor sophisticated KPIs, providing stakeholders with the clarity needed to make high-stakes decisions.. Conceptualize. and test continuous improvement ideas by leveraging industry best practices and rigorous research.. Translate. raw metrics into "data stories" that align marketing performance with broader company objectives.. Company Location: United States.