38995246208 - Data Implementation & Analytics Specialist at Activate Talent

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38995246208 - Data Implementation & Analytics Specialist at Activate Talent. FULL TIME. . REMOTE. Position:. eCommerce Data & Attribution Lead. . Type of contract:. Independent contractor. . Working Hours:. M–F. . Holidays:. Flexible, aligned with contractor’s location. 🌎 Work from any corner of the world and be a part of the #remoteworkrevolution!‼️. About the Company. A fast-paced, high-volume fashion eCommerce brand focused on scaling performance through cutting-edge marketing data. Known for rapid product turnover and aggressive growth strategies, this team thrives on data-backed decisions and flawless attribution.. Scope of the Role. You will be the go-to expert for implementing . Northbeam. as the brand’s new multi-touch attribution platform. You’ll integrate data across Shopify, BigQuery, and Google’s entire marketing stack to help the growth team make smarter, faster decisions daily.. Duties and Responsibilities:. Northbeam Deployment. . Lead discovery, scoping, and phased rollout of Northbeam . . Map and validate data streams (Shopify/BigQuery, marketing APIs, pixel events) . . Build and QA multi-touch attribution models based on actual customer journeys . . Google Ecosystem Mastery. . Configure GA4, Google Marketing Platform (Ads, CM360, SA360), and BigQuery . . Implement UTM conventions and server-side tracking to mitigate post-iOS 17 signal loss . . Data Pipeline & Warehousing. . Design ELT workflows using tools like Fivetran or Airbyte . . Manage schemas, monitor data quality, and automate anomaly detection . . Reporting & Insight Generation. . Build dashboards in Looker or Tableau showing cohort ROAS, MER, LTV . . Perform SQL/Python/R-based analyses to inform budget and creative tests . . Cross-Functional Enablement. . Train channel managers on reading outputs from Northbeam and GA4 . . Collaborate with devs on tag governance and site speed . . Present actionable insights clearly to non-technical stakeholders . . Requirements:. . 3+ years in eCommerce analytics or martech implementation . . Proven success deploying Northbeam or similar attribution tools . . Hands-on with GA4, Google Ads, BigQuery, Consent Mode . . Fluent in SQL and familiar with Shopify’s data/events . . Ability to explain complex data simply to drive action . . Demonstrated track record of enhancing attribution and team efficiency . . Bonus Points:. . Python/R scripting for automation and modeling . . Experience in fast-moving fashion or beauty eCommerce environments . . Familiarity with Meta, TikTok, Snap, and Amazon Ads . . Knowledge of GDPR, CCPA, and server-side tracking best practices. . Company Location: Colombia.