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Head of Content at ThinkingIT Corp.. 1. Content Strategy Development. . Lead the development and implementation of comprehensive content strategies aligned with business goals.. . Oversee market research to identify content opportunities and trends.. . Manage the content calendar to ensure timely delivery across all channels.. . 2. Content Creation and Management. . Oversee creation, editing, and quality control of all content types (blogs, articles, social media, newsletters, etc.).. . Ensure SEO best practices are embedded in all content.. . Curate relevant third-party content as needed.. . 3. Team Leadership and Collaboration. Manage, train, and mentor the content team, including copywriters and visual content creators.. . Collaborate cross-functionally with marketing, design, and web development teams.. . Coordinate freelancers and external content contributors.. . 4. Content Distribution and Promotion. . Plan and execute multi-channel distribution strategies (social media, email, websites).. . Oversee social media content scheduling and paid campaign support.. . 5. Performance Tracking & Analytics. . Monitor content KPIs using analytics tools.. . Provide regular reports and recommendations to senior management.. . 6. Brand Voice & Consistency. . Ensure all content aligns with brand guidelines and messaging.. . Maintain quality and consistency across all platforms.. . 7. Audience Engagement. . Foster community engagement through social channels and interactive content.. . Collect and analyze audience feedback to refine strategy.. . 8. Innovation & Trends. . Stay current on industry trends and emerging content technologies.. . Drive content innovation and experimentation.. . 9. Project & Time Management. . Manage content projects end-to-end, ensuring deadlines and quality standards are met.. . Be available during standard working hours (10 AM - 6 PM) and on-call for emergencies as needed.. . Education & Experience. . Bachelor’s degree in Marketing, Communications, Journalism, or a related field (Master’s degree preferred).. . 5+ years of proven experience in content strategy, digital marketing, or editorial leadership.. . . Direct experience in iGaming content managment.  (social media, blogs, and website content) is required.. . Experience with the . iGaming market in the United States.  is a strong plus.. . Demonstrated success in managing content teams and delivering large-scale content initiatives.. . Technical & Professional Skills. . Strong knowledge of SEO principles, keyword research, and content optimization.. . Proficiency in content management systems (CMS), marketing automation platforms, and social media tools.. . Experience with analytics tools (e.g., Google Analytics, Search Console, SEMrush, Ahrefs, HubSpot).. . Solid understanding of paid media integration and multi-channel distribution strategies.. . Strong project management skills, with the ability to prioritize multiple deadlines.. . Leadership & Collaboration. . Proven ability to lead, mentor, and develop high-performing teams.. . Strong cross-functional collaboration skills with design, marketing, product, and development teams.. . Experience in managing freelancers and external content partners.. . Creativity & Strategic Thinking. . Excellent writing and editing skills, with . exceptional attention to detail.  and adherence to brand consistency.. . Strong strategic mindset to align content initiatives with overall business objectives.. . Ability to innovate, experiment, and leverage emerging content trends and technologies.. . Interpersonal & Communication Skills. . Exceptional communication and presentation abilities.. . Ability to engage diverse audiences and foster community through interactive content.. . Data-driven approach to decision-making, with the ability to translate insights into actionable recommendations.. . Other Requirements. . Availability during standard working hours (10 AM – 6 PM) with flexibility for urgent matters.. . Strong organizational skills and reliability in managing multiple projects simultaneously.. . Company Location: Azerbaijan.